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Study: Mass retailers more popular than e-tailers for holiday
Denver – An estimated 28% of consumers plan to do most of their holiday shopping at mass retailers, compared to 26% who will frequent online retailers. According to an ongoing shopper behavior study conducted by The Integer Group and M/A/R/C Research, free shipping continues to be the most popular offer for holiday shoppers, with 58% of shoppers reporting they expect to take advantage of it this holiday season. -
Study: Shoppers split on stores opening on Thanksgiving; 50% oppose it
CINCINNATI - Americans are divided on the merits of shopping on Thanksgiving Day. The latest LoyaltyOne research shows there are three kinds of American Thanksgiving Day shoppers: 50% who say all-day shopping hours on Thanksgiving Day are a bad idea; 33% who say stores being open all day Thanksgiving is a great idea that provides more time for holiday gift shopping and 17% who can’t make up their mind.

