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Digital Marketing

  • Wahl searches for 'dirty dogs' for shelter awareness

    STERLING, Ill. — Personal care products manufacturer Wahl and Petfinder.com have teamed up in honor of National Dog Adoption Month with a unique pet photo contest to support America's shelters.

    According to Petfinder.com Foundation, more than eight million animals are placed in shelters annually, but only half of them ever get adopted. The number of dogs adopted is lowest in the months of October, November and December.

  • Degree Women, sports broadcaster Andrews celebrate strong women

    ENGLEWOOD CLIFFS, N.J. — Sports broadcaster Erin Andrews has partnered with Unilever’s Degree Women deodorant to celebrate "Unapologetically Strong" women who aren’t afraid to test their limits and push boundaries.

    Andrews will share her Unapologetically Strong story on Facebook and encourage others to accomplish their own personal triumphs.

  • Smuckers, Yamaguchi team up for photo contest

    ORRVILLE, Ohio — Smuckers brand Uncrustables has teamed up with Olympic Gold Medal Figure Skater, Kristi Yamaguchi, for the Unstoppable Family Photo Contest. The winner will receive $15,000 check toward an unstoppable family adventure and a year's supply of Uncrustables sandwiches.

    From now through Nov. 1, parents can go to www.uncrustables.com to submit a photo showing where their families enjoy Smucker's Uncrustables sandwiches in their unstoppable family adventures with a brief caption.

  • Dick’s Sporting Goods launches mobile app

    Pittsburgh -- Dick’s Sporting Goods said Thursday it has launched a new mobile application for iPhone and Android smartphones.

    The new app gives users access to Dick’s ScoreCard rewards program, along with location services, social networking and mobile shopping capabilities. It also features built-in barcode scanner functionality, allowing shoppers to scan product and marketing QR codes in-store and access information including product description, news, price and user reviews.

  • Dick's launches mobile app

    PITTSBURGH — Dick's Sporting Goods has launced a new mobile application for iPhone and Android smartphones.

    With the new Dick's Sporting Goods Mobile App, users will have access to all the benefits of the ScoreCard Rewards Program, the ability to locate Dick's stores in the area or make purchases directly from the app as well as be rewarded for engaging with the Dick's Sporting Goods brand on social media.

  • Target offers mobile coupons via Passbook

    MINNEAPOLIS — Target customers who receive the retailer's mobile coupons can now access them on their iPhone or iPod touch via Passbook.

    “We’re thrilled to bring our guests the ability to use Target mobile coupons via Passbook on their iPhone and iPod touch,” said Phil McKoy, VP Target.com and mobile experience. “Passbook marks an exciting step forward as Target continues to seek the most innovative ways to deliver a great shopping experience to our guests.”

  • Booz & Co. unveils shopping trends for 2012 holiday season

    NEW YORK — While holiday retail sales will remain flat or only slightly up from last year, emerging consumer buying trends will have significant implications for retailers, according to a new survey from Booz & Co.

  • Booze & Co.: Shopping trends for 2012 holiday season

    New York – Emerging consumer buying trends will have significant implications for retailers this holiday season, according to a new survey from Booz & Co.

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