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Digital Marketing

  • Walmart likes Facebook — and vice versa

    New York — Some Facebook investors may be feeling a bit disgruntled, but Walmart couldn’t be happier with its experience with the social network.

  • ChannelAdvisor, Kabbage partner to help online retailers

    RESEARCH TRIANGLE PARK, N.C. — ChannelAdvisor, a provider of cloud-based e-commerce solutions that enable retailers to increase global sales, has partnered with Kabbage Inc., an online provider of working capital for small businesses, to offer ChannelAdvisor customers direct access to a new source of funding in time for the 2012 holiday season.

  • PBteen to open five holiday pop-up shops

    San Francisco -- Pbteen, a division of Williams-Sonoma, plans to open five pop-up stores in the Durham, Cincinnati, Edina, Houston and Miami areas this October and November.

    The stores will showcase PBteen’s new holiday gift assortment, including gadgets for guys and girls, fur-inspired bedding and lounge seating, jewelry and beauty storage and accessories.

  • Amazon.com releases hot toy list

    SEATTLE — Another day, another toy list, this time from Amazon.com. The company has launched its 2012 holiday toy list and corresponding web page, where customers can discover hundreds of this year’s most popular and top rated toys, books, video games, electronics, movies, sporting goods and more.

  • Flash sales feeding full price demand

    A funny thing happened on the way to the department store: luxury goods became accessible to consumers online and at increasingly deeply discounted prices. Thanks to a spate of discount websites offering “flash sales” or exclusive, limited-time offerings, the flash sale phenomenon has revolutionized the way consumers shop, offering an entry into the luxury market at a fraction of the price.  

  • Target firing on all cylinders for the holidays

    MINNEAPOLIS — Target is enticing shoppers this holiday season with new initiatives including price match, exclusive gift offerings and shoppable advertisements.

    “Target’s holiday plans are built around an outstanding shopping experience, exclusive merchandise and competitive prices,” said Gregg Steinhafel, Target Chairman, president and CEO. “Our guests will be able to shop with confidence this holiday season knowing that we are intensely focused on providing them the right merchandise at the right price.”

  • Target’s holiday plans include new price match and more in-store digital capabilities

    Minneapolis -- Target announced that, for the first time ever, it will offer shoppers the ability to match select online competitors’ prices in its stores between Nov. 1 and Dec. 16. Qualifying online retailers include Amazon.com, Walmart.com, BestBuy.com and Toysrus.com.

  • Shopkick revamps app

    PALO ALTO, Calif. — Shopping app Shopkick has gotten a new look and user interface, making it easier for shoppers to earn rewards and for brands and retailers to engage with their customers.

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