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Digital Marketing

  • Target partners with CNET to offer expert product reviews on electronics

    Minneapolis -- Target Corp. announced a partnership with CNET – a top website for consumer electronics and tech news – to provide guests with CNET Editors’ Picks for Target, in time for the holiday season. The collaboration is part of a larger, ongoing partnership between Target and CNET.

  • Sears, Kmart tout celebrity partnerships for the holidays

    HOFFMAN ESTATES, Ill. — Sears Holdings is touting its affordable and exclusive lines from and partnerships with celebrity designers Sandra Lee, Jaclyn Smith and Ty Pennington to give it an edge this holiday season.

    Kmart, along with Sandra Lee and Jaclyn Smith, is inviting consumers to "decorate it forward" -- spread holiday cheer by sharing the gift of decorating and entertaining with family, friends and those in need. Decorating tips and inspiration to help others can be found www.kmart.com/DecorateItForward.

  • ComScore: Online retail spending up 15% to $41.9 billion in Q3

    Reston, Va. -- Online retail spending in the United States reached $41.9 billion in the third quarter, up 15% versus year ago, according to comScore. This represents the twelfth consecutive quarter of positive year-over-year growth and eighth consecutive quarter of double-digit growth.

  • Fairway goes live with turkey-to-go site

    NEW YORK — New York regional supermarket, Fairway has launched a dedicated website to help customers find the perfect turkey for Thanksgiving.

    Via its turkey ordering website, customers can order organic, kosher or locally-raised birds from a variety of providers. All turkeys are delivered fresh and range in price from $1.99 to $9.99 per pound. Customers will receive reminders for pick-up when their order is ready.

  • L'Oréal honors 10 women's selfless community efforts with Women of Worth initiative

    NEW YORK — Beauty company L'Oréal Paris has recognized the charitable work of 10 women — including Montgomery County district attorney Risa Vetri Ferman, the cofounder of Mission Kids Child Advocacy Center — by distinguishing them as "Women of Worth" and giving them $10,000 each for their individual charities.

  • Narcisco Rodriguez arriving at Kohl's

    MENOMONEE FALLS, Wis. — Kohl’s Department Stores has announced that the Narciso Rodriguez for DesigNation collection will be available nationwide on Nov. 7 at 7 a.m.

  • Sears Holdings offers upgraded rewards program

    HOFFMAN ESTATES, Ill. — Sears Holdings is now offering its loyalty program members the chance to update their account to a Shop Your Way Max membership for $79 a year.

  • Top Chef adds new spin on holiday recipes with Dannon Oikos

    WHITE PLAINS, N.Y. — Dannon's Greek yogurt brand Oikos has teamed up with chef, restaurateur, and winner of Bravo’s Top Chef All-Stars, Richard Blais, to help Americans create tasty, nutritious holiday recipes that will be a hit with guests.

    “Just because it’s the holidays doesn’t mean you have to compromise on nutrition,” said Blais. “I am excited to work with Dannon Oikos on their Tasty Additions to Your Traditions campaign and provide recipes that are a great addition to a healthy lifestyle.”

  • Macy’s stores to open midnight on Black Friday

    New York -- For the second year in a row, Macy’s stores nationwide will open at midnight on Black Friday, Friday, Nov. 23.

    A new Black Friday feature on Macy’s mobile app will help customers browse and shop for specials specific to their local store.

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