Digital Marketing

Uniqlo will be popping up at airports and malls across the nation — but not through retail storefronts.   Putting a new spin on the term “fast fashion,” the Japanese retailer is launching 6-ft.-high vending machines that will enable customers to purchase T-shirts and lightweight down jackets, the Wall Street Journal reported. Merchandise is packaged in boxes and cans.  

An Asian brand whose characters were originally created for use as emoticons on a mobile messenger app has opened its first store in North America.     Line Friends, whose characters include whimsical-looking bears, ducks, bunnies and more, has opened a 4,628-sq.-ft. flagship in Manhattan's Times Square as part of the company's global expansion efforts.  It currently operates 84 locations in 11 countries around the globe.   

Amazon is extending its brick-and-mortar brand exposure, once again — albeit in an unconventional way.   Mattress retailer Tuft & Needle will open its newest store in October, in Seattle. And the self-funded specialty retailer is relying on Amazon’s technology and services to drive its success, according to ReCode.  

The most digitally savvy generation to date has a soft side for physical stores.    Despite being digital natives, 57% of Generation Z say they prefer to shop in-store rather than online, according to a report from CrowdTwist, a provider of multichannel loyalty and engagement solutions.   

J.C. Penney has entered into an ambitious partnership with a Lifetime reality fashion show.    The department giant has launched the first-ever "Project Runway" brand, with the collection inspired by the popular show and its design contestants. Currently available in over 500 Penney stores and online, the line made its debut with a summer preview collection featuring designs inspired by season 15 winner Erin Robertson, with the full assortment planned for Sept. 8.     

A jump in mobile ads and daily users contributed to another strong quarter for Facebook — one that also beat analyst expectations. For the second quarter ended June 30, total revenue rose 45% to $9.32 billion. This is a significant jump from $6.436 billion for the same period in 2016. Revenues for the quarter also beat analyst forecasts of $9.20 billion, according to Thomson Reuters. This is the ninth straight quarter that Facebook has exceeded analyst expectations.

Amazon’s Prime Day may have boosted the company’s second quarter sales, but the event wasn’t enough to keep its earnings on track.   The online giant’s net income for the second quarter, ended June 30, was $197 million, or $0.40 per diluted share, compared with net income of $857 million, or $1.78 per diluted share, in second quarter 2016. Earnings also drastically missed analyst expectations of $1.42 per share, according to consensus estimates from Thomson Reuters.