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Facebook soars in Q2

7/28/2017

A jump in mobile ads and daily users contributed to another strong quarter for Facebook — one that also beat analyst expectations.



For the second quarter ended June 30, total revenue rose 45% to $9.32 billion. This is a significant jump from $6.436 billion for the same period in 2016.



Revenues for the quarter also beat analyst forecasts of $9.20 billion, according to Thomson Reuters. This is the ninth straight quarter that Facebook has exceeded analyst expectations.



Net income rose to $3.89 billion, or $1.32 per share, up from $2.28 billion, or $0.78 per share, for the same timeframe last year. This also beat analyst predictions which were $1.13 per share, according to Thomson Reuters.



Mobile advertising represented approximately 87% of advertising revenue for the second quarter. This was an increase from approximately 84% of advertising revenue in the second quarter of 2016.



The company’s daily active users (DAUs) were 1.32 billion on average for June 2017, an increase of 17% year-over-year. It was a similar tale among monthly active users (MAUs), which were 2.01 billion as of June 30, an increase of 17% year-over-year.



"We had a good second quarter and first half of the year," said Mark Zuckerberg, Facebook founder and CEO. "Our community is now two billion people and we're focusing on bringing the world closer together."
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