Prime Day promotions boosted revenue but unit sales fell — what it means for BTSConsumers continue to spend, but they are buying fewer items. Gap focuses on inclusivity in omnichannel fall campaignGap is featuring a wide range of real kids of all abilities and talents in a wide-ranging promotion for its fall kids’ collection. Exclusive Q&A: CitrusAd unifies grocery shopper data A new digital platform enables multiple grocery retailers to open their customer bases to targeted CPG ads. Dick’s Sporting Goods goes back to school – on Roblox Dick’s Sporting Goods Inc. is partnering with a popular digital gaming platform for its new back-to-school promotion. Chipotle promotes digital currency with gamified campaign Chipotle Mexican Grill is accepting digital currency, including cryptocurrency, and is letting customers know in a playful way. David’s Bridal launches shoppable TikTok campaign The nation’s largest bridal retailer continues to expand its omnichannel capabilities with commerce-driven content on TikTok. Eddie Bauer jumping into resale Eddie Bauer is the latest retailer to expand into the growing resale market. Don’t filter email out of your marketing strategy A complete retail marketing program should include a healthy email component. Kohl’s enhances retail media network Kohl’s Corp. is developing new features to help advertising partners target its customers. Walmart integrates Walmart Connect with automation platform CPG brands participating in Walmart’s retail media network have a new artificial intelligence option for automating and optimizing ad management. First Previous 104 105 106 107 108 Next Last
