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  • Domino’s launches social pizza giveaway

    Ann Arbor, Mich. - Domino's Pizza is partnering with gamification provider Quikly to give one customer free pizza for a year. Consumers can register for the Fan Perks giveaway beginning June 24, and participate in the giveaway that will take place at a time designed to surprise Domino's customers.

  • Staples gears up for back-to-school season

    Staples is getting a head start on back-to-school season, launching a price match program starting June 29.
     
    Staples announced Tuesday that it would match a competitor’s price — including prices on Amazon and any retailer with both online and brick-and-mortar stores — on any items sold in Staples stores or on Staples.com. Customers will then receive 10% off the difference.
     

  • Survey: Social media has little brand impact

    Washington, D.C. - A clear majority of Americans say social media has no effect at all on their purchasing decisions. According to a new Gallup poll, 62% in the U.S. say Facebook and Twitter, among other sites, do not have any influence on their decisions to purchase products.

  • Target further incentivizes customers to shop online

    Target is giving customers added incentive to shop online by offering free shipping for all orders of $50 or more.

    The new policy, which takes effect immediately, excludes oversize and heavy items, which will be subject to a handling fee.

  • Walmart teams up with payLo by Virgin Mobile

    Walmart continues to press on the mobile phone front with an exclusive deal with Virgin Mobile. As of Saturday, June 21, Virgin Mobile’s payLo will offer customers domestic unlimited voice or unlimited texting for $20 per month.

    For budget-conscious consumers who don’t need a smartphone, payLo offers affordable devices and value-driven monthly plans. Customers who purchase a Kyocera Kona or Samsung Montage in participating Walmart stores or at Walmart.com can choose between two exclusive $20-per-month offers:

  • Promotions impact Pier 1 profit

    Fort Worth, Texas – Promotions took their toll on profitability at Pier Imports Inc. during the first quarter of fiscal 2015. The company reduced its earnings guidance for fiscal 2015.

    Net earnings fell 25% to $15.1 million from $20.3 million in the same quarter of fiscal 2014.

    Total sales for the first quarter were $419.1 million, a 6.1% increase from $394.9 million in the year-ago quarter. Same-store sales increased 6.3%, attributable to increases in total brand traffic, conversion and higher average ticket.

  • Baja Fresh to pilot Sparkfly omnichannel promotion tracking

    Irvine, Calif. - Baja Fresh is piloting a solution from Sparkfly that will allow it to launch promotions through Google Search, Facebook, Yelp, Opera Mediaworks and UberMedia, and assess the effectiveness of each individual channel with real-time redemption data. Leveraging the technology from the Sparkfly platform, the campaign includes information on basket size and individual items purchased.

  • Coca-Cola scores goal with schools

    Coca-Cola and U.S. soccer team member DaMarcus Beasley are joining forces to help consumers give soccer balls to schools. Through July 13, people can enter promotional codes from Coca-Cola products at coke.com/soccer and donate a soccer ball to the school of their choice.

    “The Coca-Cola Company has always shared an enormous passion for soccer and the world of endless possibilities that it offers to youth globally and right here in the U.S.,” Coca-Cola North America’s VP Multicultural Marketing Lauventria Robinson, said.

  • Survey: Online grocery shoppers make fewer impulse buys

    London, U.K. — Online grocery shoppers tend to buy fewer impulse purchases online than in store, resulting in smaller basket sizes. A recent survey of 1,154 online grocery shoppers from EDigitalResearch found that 29% of respondents feel that they make far fewer impulse purchases online than in store. 

  • Lands’ End profit surges in 1Q

    Dodgeville, Wisconsin — Lands' End reported that profit for the first quarter surged 68% to $10.9 million, from $6.5 million in the year-ago period, as shoppers have responded to improved merchandise assortments and targeted promotions.

    The company, which was recently spun off by Sears, also reported a revenue rise of 4% to $330.5 million. Same-store sales climbed 3.4%.
     

     

     

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