Marketing Tactics

Any toy purchased at Meijer through Nov. 30 will help the Grand Rapids, Michigan-based retailer grant a child's wish this holiday season.

Meijer is once again donating a portion of customer purchases made in the toy department, up to $400,000, to children's gift-giving programs throughout the Midwest.

Target is planning to not only open on Thanksgiving Day but also roll out a new “10 Days of Deals” promotion to increase traffic to its stores.

As part of the “10 Days of Deals,” the retailer announced it will offer daily discounts on electronics, kitchenware, toys and more from Nov. 22 through Dec. 1. In addition, guests will have access to a Black Friday presale on Nov. 25.

Online retail sales continue to increase – both in absolute terms and as a percentage of total retail sales. The fact remains, however, that online commerce takes place in what is essentially a one-dimensional transactional venue.

It would take a pretty big event to cause Nordstrom, Saks Fifth Avenue, Bergdorf Goodman, Saks Off 5th, and Neiman Marcus to all align their online discount offers.

Singles Day, coming up on Nov. 11, is just that size of an event. Once an informal celebration of the Chinese singles dating scene, Chinese e-commerce giant Alibaba formally turned Singles Day into a shopping holiday in 2009. The occasion generated gross merchandise volume of more than $9.3 billion on the Alibaba Alipay mobile and digital payment platform alone in 2014.

Sam’s Club is introducing a new way for shoppers to get a head start on their holiday shopping: Pre-Black Friday.

The nation’s eighth largest retailer and the warehouse division of Walmart is planning to give Sam's Club members early access to exclusive savings on some of the most sought-after holiday items and Thanksgiving meal must-haves.

Now that its service has gained traction with retailers, on-demand delivery provider Instacart has created a new promotional platform for brands to connect with shoppers.

Dunbar Commercial, a Henderson, Nevada-based commercial real estate brokerage firm, has secured a 10-year lease on behalf of Victoria’s Secret. Dunbar Commercial principal Bill Dunbar made the announcement.

The 7,852-sq.-ft. Victoria’s Secret opened Oct. 23 at The District at Green Valley Ranch in Henderson. Dunbar Commercial represented both the tenant and landlord in the transaction.

The New York attorney general's office has reached a settlement with Lowe's to refund up to 10% of flooring installation fees paid by more than 16,000 customers. The Associated Press reports that Lowe’s, with 64 New York stores, overcharged the customers with a deceptive sales practice that it has since agreed to halt. The retailer had offered installation of carpeting, tile, wood and laminate flooring by third-party contractors at square-foot rates that were applied to materials bought, not those actually installed.