Marketing

New Albany, Ohio – Abercrombie & Fitch Co. is overhauling both how its stores operate and how it markets its brand image. According to the Columbus Business Journal, Abercrombie will focus on the in-store customer experience with features like order-in-store technology and techniques to keep lines short.

With the NHL Stanley Cup playoffs underway, what better way for Sears Canada to spark interest in its product assortment than the addition of a brand inspired by a player who on-ice exploits earned him the best nickname ever.

Beginning this fall, Sears Canada said it will introduce “#99 The Wayne Gretzy Collection” of casual menswear. Gretzy, for those who don’t know is a hockey legend and the all-time leading scorer by a wide margin.

The Top 100 is Retailing Today’s look at the best retailers in America. We comb through annual reports and regulatory filings to arrive at our annual ranking of the best retailers in America based on annual sales, number of stores, e-commerce capabilities, profitability and operational efficiency. In addition to the annual rankings based on financial and operational metrics, The Top 100 also features: 

West Des Moines, Iowa - WineStyles Tasting Station, a boutique wine and craft beer retail chain, is launching expansion plans to grow its national footprint. The company currently has more than 20 locations across the country, and aims to grow the business to nearly 50 stores during the next several years through franchising.

Hackensack, N.J. – Frequency of customer visits and customer delight are crucial indicators of customer loyalty. According to a new survey of 1,000 adult U.S. consumers from branding firm Strativity Group Inc., almost 40% of customers interact with their favorite company at least weekly.

As retailers feel the pressure to raise wages for employees, GameStop is focusing on education by giving staffers an incentive to enter the classroom.

GameStop is launching a new scholarship for its employees that would allow them or their children to go to college. The program is called “Power to the Scholars,” a reference to the “Power to the Players” slogan the company has popularized over the years.

New Albany, Ohio – Michael Jeffries, former CEO of Abercrombie & Fitch Co., reportedly did not walk away empty-handed when he retired from the company in December 2014. According to the Columbus Business Journal, Jeffries obtained at least $27 million in cash and other benefits.

Milan, Italy – Google Glass may not be dead, after all. According to the Wall Street Journal, global vertical eyewear retailer Luxottica Group is partnering with Google to release a new version of Google Glass in the near future.