Marketing

Washington - The Conference Board said Tuesday that consumer confidence in November fell to a reading of 88.7, down from a revised 94.1 in October. The drop, which surprised analysts, put the index at its lowest level since June.   "Consumer confidence retreated in November, primarily due to reduced optimism in the short-term outlook,” said Lynn Franco, director of economic indicators, Conference Board.  

Columbus, Ohio – DSW Inc. exceeded Wall Street expectations for net income and sales in the third quarter of fiscal 2014. Net income fell a less than expected 10% to $49.55 million from $54.96 million the same quarter a year earlier, with higher operating expenses and lower pretax income contributing to the decline. Sales totaled $670 million compared to $633 million and same-store sales rose 2.6%.

Fort Myers, Fla. – Chico’s FAS Inc. reported a net loss of $28.5 million in the third quarter of fiscal 2014, compared to net income of $35.8 million in the third quarter of the previous fiscal year and below Wall Street predictions.

Memphis, Tenn. – Fred’s Inc. swung to a net loss of $10.4 million in the third quarter of fiscal 2014, compared to net income of $7.3 million in the same quarter a year earlier. Costs associated with closing five underperforming stores in the third quarter, and an anticipated 47 stores in the fourth quarter, contributed to the loss, which exceeded Wall Street projections. However Fred’s beat the Street with third quarter sales of$476.2 million, up 3% from $460.5 million. Same-store sales rose 0.3%.

The ranks of smokers may be dwindling but there is one place where lighting up remains socially acceptable and one iconic brand is capitalizing on the situation.

Destination Maternity has appointed the managing partner of investment firm Voce Capital to the company's board of directors.

"As a long-term investor in Destination Maternity, we look forward to bringing additional shareholder perspective to the board and continuing to work constructively with the company to help enhance its value," J. Daniel Plants of Voce Capital said.

Basketball season is just now getting underway but next spring when top high school teams square off at a tournament in New York Dick’s Sporting Goods will be there as title sponsor of the event.

For the second consecutive year, Dicks will serve as title sponsor of the event to be held April 2-4, 2015 and televised on ESPN networks.

New York - Macy's continues its aggressive social media push with the launch of online video ads on Facebook starting on Thanksgiving evening. The ads are part of the retailer’s Black Friday weekend campaign.   The ads will feature cartoon character SpongeBob SquarePants, who will also appear in the Macy’s Thanksgiving Day parade. They will target women age 21 and over.   

Foothill Ranch. Calif. - Struggling teen apparel retailer Wet Seal has hired an investment banker and a senior adviser to analyze potential financial alternatives. Similar to other retailers in the teen sector, Wet Seal has faced up stepped-up competition from fast-fashion leaders such as Forever 21 and H&M.   

New York - The fast-growing accessories retailer Charming Charlie is entering the New York City market in spring 2015.