Marketing

TAMPA, Fla.— Winn-Dixie Stores announced that beginning Tuesday, guests using the new Winn-Dixie Customer Reward Card (CRC) at any of the grocer’s 95 stores in the Tampa/St. Petersburg, Tallahassee, Gainesville, Fla., Albany and Columbus, Ga. areas, can earn significant fuel discounts at participating Shell stations. The savings are part of Winn-Dixie’s fuelperks! Rewards Program.

ENGLEWOOD, Colo. — Children will be returning to school in a matter of weeks, and many of them will be joining or returning to some sort of sporting activity. Enter Sports Authority, which is answering the need for sporting goods by opening six news stores on Aug. 13. The six new stores will open in five states nationwide, in the major markets of Miami, Los Angeles, Salt Lake City, Chicago and Milwaukee, the company reported.

The store locations will be as follows:

• Miami Beach, Fla. at 3401 N. Miami Ave.

SAN MATEO, Calif. — Sam's Club has engaged the services of DemandTec to enhance its eValues program.

Sam's Club said it will use DemandTec's Deal Management service to streamline the collaborative presentation, negotiation, reconciliation, and archiving of member offers and supporting supplier funds for the eValues program.  

DemandTec is working in conjunction with FICO, provider of the eValues program, to integrate Deal Management, streamline the process, and deliver highly targeted, timely offers to members of Sam's Club.  

REDWOOD CITY, Calif. — MyBuys, a leader in cross-channel personalization for retailers, announced that Neil Patil has joined the company as SVP marketing.

A slew of retailers are scheduled to report second-quarter earnings in the coming weeks and among the more highly anticipated reports are results from Walmart and Target. 

Walmart is due up first on Aug. 16 followed by Target on Aug. 17.

GOLDEN, Colo. — Blockbuster Express has teamed up with Boston Market for a dinner and a movie deal. Boston Market will offer a voucher for a one night $1 DVD rental with any meal purchased after 5 p.m.

Now through Sept. 10, the “Dinner & A Movie” deal is offered at Boston Market restaurants nationwide. The offer is valid with a minimum $5 purchase before taxes and only one receipt per total purchase per visit. Users will have until Sept. 30, to use the “Dinner & A Movie” voucher from Blockbuster Express.

The nation’s retailers can hope back-to-school shoppers haven’t been paying attention to the steady dose of dire economic news facing the nation the past week, but that’s pretty unlikely considering this is the information age.

CAMP HILL, Pa. — Rite Aid has appointed Susan Henderson as SVP and chief communications officer to replace Karen Rugen, who retired last month, the retail pharmacy chain said Monday.

Henderson will be responsible for all aspects of corporate communications, including media relations, financial communications, issues management, associate and supplier communications and the company's charity initiatives, reporting to president and CEO John Standley.