ARTICLES BY THIS AUTHOR
- 5/27/2024
L’Occitane promotes summer fragrances with metaverse shop
A French global beauty brand is launching its fourth seasonal metaverse storefront. - 5/27/2024
Amazon invests in renewable energy for Mississippi data centers
Amazon is building solar and wind farms across Mississippi. - 5/27/2024
Schnuck Markets joins digital ad network
Schnuck Markets Inc. is in a new partnership to deliver coordinated omnichannel promotions and use the data to enhance customer experience. - 5/27/2024
PayPal names two VPs to drive new ad platform development
PayPal Holdings Inc. is expanding its executive suite as it embarks on a program to launch an advertising platform. - 5/23/2024
Exclusive: Canadian liquor retailer LCBO upgrades e-commerce with AI
LCBO is improving the omnichannel customer experience and preparing for growth with AI-based personalization. - 5/23/2024
Momentum 2024: A look at real time, AI and the 'new normal'
The recent Manhattan Associates Momentum 2024 conference provided expert insight into several critical retail trends. - 5/23/2024
Amazon sees sales boost from Pet Day promo
Amazon generated some encouraging sales numbers during its recent Pet Day online sales extravaganza, according to new analysis. - 5/23/2024
Century 21 NYC overhauls legacy ERP infrastructure
An iconic off-price department store retailer is modernizing its enterprise and merchandising technology stack as it returns from bankruptcy. - 5/23/2024
Exclusive: Customers spend the most money in these small retailer categories
New analysis from Adobe Express reveals why and how consumers shop at small retailers. - 5/22/2024
Walmart expands metaverse, influencer efforts with Walmart Realm
A new immersive shopping experience from Walmart increases its presence in "virtual worlds" and among influencers.