Dan Berthiaume

Dan Berthiaume

Senior Editor, Technology

Author Profile

Dan Berthiaume is senior editor, technology, at Chain Store Age. He is a recognized expert on retail technology and is well versed in all things tech, having covered the space since 1998.

Dan’s “Retail Insights” technology column was recognized by the prestigious Eddie & Ozzie Awards. He has been quoted and interviewed by a variety of publications and news sites, including CNBC, and has served as a moderator and session host at numerous industry events.

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ARTICLES BY THIS AUTHOR

10/2/2025
Jack in the Box promotes app usage with gamified Halloween promotion
Jack in the Box Inc. is getting customers in the Halloween spirit with a new mobile game that rewards spending time on its app.

Dan Berthiaume
10/2/2025
Retail Technology News: September update
Retailers in September 2025 focused technology efforts in areas including autonomous robots, augmented reality and demand forecasting.

Dan Berthiaume
10/2/2025
How humanoid robots may bring retail closer to ‘Star Wars’ after all
They aren’t here yet, but humanoid robots are likely on the way to help retailers both in the store and the supply chain.

Dan Berthiaume
10/1/2025
Google launches AI-enabled conversational shopping
Shoppers can now ask a question conversationally on Google and get a range of visual results with a new artificial intelligence-based tool.

Dan Berthiaume
10/1/2025
Loyalty loses its grip on shoppers
Brand loyalty is in decline as consumers are paying more attention to the opinions of their fellow shoppers.

Dan Berthiaume
10/1/2025
Target teams with Taylor Swift — again; 500 stores to stay open till 1 a.m.
Target Corp. is continuing its business relationship with the world’s biggest pop star.

Dan Berthiaume
10/1/2025
Walmart tracks inventory at scale with Internet of Things functionality
Walmart is integrating Internet of Things devices into its supply chain to obtain a real-time view of pallets at scale.

Dan Berthiaume
10/1/2025
EXCLUSIVE Q&A: Drew Ann Long, founder & inventor, Caroline’s Cart
Caroline’s Cart, which assists caregivers of children and adults with disabilities in retail store navigation, is partnering with a leading advocacy group.

Dan Berthiaume
9/30/2025
Pfizer to lower some U.S. drug prices; 'TrumpRx' platform to come
Global drugmaker Pfizer Inc. has signed a deal with President Donald Trump that will provide significant discounts on some U.S. prescription medications.

Dan Berthiaume
9/30/2025
New omnichannel campaign answers question, ‘Why eBay?’
eBay is launching a new global brand campaign, "eBay Stories," designed to highlight specific moments of buyers and sellers connecting on the platform.

Dan Berthiaume