Dan Berthiaume
ARTICLES BY THIS AUTHOR
- 12/27/2020
Exclusive Q&A: Mattress Firm regionally customizes Google search ads
The nation’s largest mattress retailer is tailoring ads that appear in Google search results by local factors, such as product availability. - 12/22/2020
American Eagle soars with curbside pickup, self-checkout
A specialty apparel retailer is leveraging geofencing technology to streamline its curbside pickup process and provide mobile self-checkout in stores. - 12/22/2020
Consumers to continue COVID-19 shopping habits post-pandemic
From trying a new shopping method to shopping at a different retailer, consumers have been shopping differently in response to COVID-19, and many plan to continue even after the pandemic. - 12/22/2020
Amazon expanding fulfillment center infrastructure to Louisiana
Amazon plans to open its first fulfillment center in the state of Louisiana in Carencro. - 12/21/2020
Target extends omnichannel services for last-minute holiday shoppers
Target is doing its best impression of Rudolph the Red-Nosed Reindeer by offering same-day pickup and delivery of packages through Christmas Eve. - 12/21/2020
Amazon opening three new facilities in San Antonio
Texas figures prominently in Amazon’s plans for expanding its fulfillment infrastructure. - 12/21/2020
eBay plays virtual holiday game with sneakerheads
eBay is using gamification and augmented reality to run a surprise sneaker drop just in time for the holidays. - 12/21/2020
Kids Warehouse doubles repeat purchases with loyalty program
A mid-Atlantic specialty children’s department store retailer has boosted revenue with an overhaul of its rewards offering. - 12/21/2020
New England grocer unifies customer experience at point-of-sale
Big Y is combining payment processing, loyalty and merchandising on a single platform. - 12/21/2020
Report: Walmart employees serve as social influencers
A new program from Walmart reportedly puts its salaried workers in the spotlight on social media platforms such as TikTok and Instagram.
