Uber Eats teams with OpenTable, Heinz; gives access to deals
The Uber Eats on-demand delivery subsidiary of Uber is introducing new features to help customers find restaurants and savings.
Uber Eats is launching partnerships with dining reservation network OpenTable and CPG food product brand Heinz while also offering two new digital deal-finding services. Following are overviews of each new offering.
OpenTable partnership
Initially announced in March 2025, an agreement between Uber and OpenTable will soon allow Uber Eats app users in the U.S., Canada, Mexico, U.K., Ireland and Australia to make reservations in the Uber Eats app. Members of the Uber One paid subscription service will also receive exclusive access to prime tables at the top local restaurants.
[READ MORE: Uber, OpenTable to globally integrate services]
Customers can book a ride to the restaurant in one tap, and OpenTable VIP loyalty program members will soon be able to use their points on the Uber and Uber Eats apps.
Heinz Verified
The new Heinz Verified program is designed to single out restaurants that serve Heinz food products, such as ketchup and mayonnaise. Heinz parent Kraft Heinz is collaborating with Uber Eats as its inaugural platform partner for the program. Consumers in Chicago, Dallas, Denver, Los Angeles, Miami and Pittsburgh can now find Heinz Verified restaurants on the Uber Eats app.
"This exciting new partnership with Heinz spotlights restaurants on the Uber Eats platform across the country serving the products people know and crave," said Alex DiValerio, head of restaurant operations, North America at Uber. "This collaboration makes it easier than ever for consumers to discover local favorites featuring Heinz products – and helps drive even more value to our restaurant partners."
Kraft Heinz will provide restaurants that participate in Heinz Verified with access to insights and consumer trends, free product samples, promotions, branded merchandise, digital resources and free marketing support designed to drive customer traffic.
As part of the Heinz Verified program, Kraft Heinz will also debut a new YouTube content series called "Daytrippin’" that follows actor, comedian and social media personality Steven He on a road trip from Pittsburgh to Cleveland to Chicago, showcasing each city’s local food culture and iconic dishes.
"By introducing Heinz Verified, we want to help restaurants succeed so communities can thrive – delivering quality and value for both restaurants and individuals through meaningful, best-in-class products and experiences," said Peter Hall, president of elevation, North America at Kraft Heinz. "Our ambition is to help restaurant operators excel while also providing elevated dining experiences for people wherever they eat away from home."
Restaurant operators across the U.S. who are interested in joining the Heinz Verified program can now sign up.
Deal finders
When app users create a grocery list, Uber Eats will compare prices within the store or recommend a nearby grocery store with better deals for their items via a new tool called Savings Slider. Customers can slide to the right to see better deals, confirm their swaps, and obtain savings.
In addition, an app feature called Dine Out enables users to discover and claim in-person dining deals directly from the Uber Eats app.
Shared autonomous rides
In other Uber news, the company is teaming up with Volkswagen to launch shared autonomous rides, starting in Los Angeles in early 2026. Uber and Volkswagen will deploy the fully electric, fully autonomous ID. Buzz AD vehicle, offering shared, electric, self-driving rides.
