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Kraft Heinz Co.

  • 5Qs for Katie Thomas on the post-pandemic marketplace

    Will online sales of consumer products will stay around 40% after the pandemic’s over? Not likely, according to Katie Thomas, leader of the Kearney Consumer Institute.
    Katie Taylor
  • Retailers Should Think Like Suppliers to Cut Costs

    Zero is a powerful word in the food industry — its marketers loves to boast about “zero calories” and “zero hassle.” And then there is zero-based budgeting.
  • Report: Wal-Mart wants accurate labels

    Bentonville, Ark. – Wal-Mart Stores Inc. is reportedly making sure its suppliers understand expectations for labeling of products.

    According to the Wall Street Journal, the retailer recently sent a memo to hundreds of suppliers, including major CPG firms such as Kraft Heinz Co. and Nestle, reminding them that the amount of an item inside a package must match the amount stated on the outside label.

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