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TECHNOLOGY

  • eBay Enterprise merges to become Radial; DSW among first clients

    eBay Enterprise has completed its merger with Innotrac Corp., creating a new, private company called Radial that provides technology and related services for online retailers, including payments, fulfillment, logistics and customer service.

    Sterling Partners, the Innovac parent company which purchased eBay Enterprise in November 2015, had previously announced the two companies would be combined.

    Footwear retailer DSW is one of the first retailers to deploy technology from the new provider, using it to support all facets of its omnichannel commerce effort.

  • CVS to offer curbside pick-up service at stores

    CVS Health is teaming up with a Bay Area startup to offer consumers in-store pick-up at their neighborhood CVS for digital purchases.

  • Five things multichannel retailers should do for customers

    While high bounce and exit rates can be frustrating to online retailers, nothing irks them more than seeing a high percentage of abandoned carts.

    You were “this close” to making the sale. But somewhere along the sales journey, the shopper got frustrated or lost interest and left. Why? Chances are it was because you, the retailer, didn’t do enough to keep the customer engaged and motivated to complete the sale.

    ‘But people love our website!’ you say. ‘Shoppers adore our clothes!’ ‘What more do we need to do?’

  • Office Depot gets (virtually) real with customer experience

    Office Depot Inc. is turning to virtual reality (VR) to enhance how products are displayed and merchandised in its stores.

    The retailer is leveraging the ShopperMX online 3D VR platform from InContext Solutions to create engaging in-store experiences that provide customers with hyper-realistic virtual simulations. This may include virtually enhanced signage and product displays, as well as entirely new store concepts.

  • No big frenzy for Target’s newest designer collection

    Target Corp.’s latest limited-edition collaboration, with the Finnish brand Marimekko, was not a bust, but it also didn’t spark the excitement and shopping frenzy that marked the launch of the retailer’s previous exclusive collections — particularly its past partnerships with Missoni and Lily Putlizer.

  • Survey: Which direction is CPG spending heading?

    Consumers are taking stock of their financial health and how it will affect their decisions to make CPG purchases in the coming months.

    According to the new first quarter 2016 IRI Consumer Connect survey, 67% of respondents feel their financial health will improve in the next six months. As a result, CPG spending will generally improve, but shoppers have some specific needs and wants to fulfill.

  • Can an electronic sensor bring you closer to your customer?

    Yes, but only if you listen — to both of them

    In the early days of retail, the store proprietor knew customers by sight. As mostly mom-and-pop businesses, they naturally spent time getting to know their customers, who probably were also neighbors and friends. They knew from experience and immediate feedback what merchandise would or wouldn’t sell. It was the ultimate in customer intimacy.

  • Michaels crafts responsive merchandising strategy

    Michaels Companies Inc. is tailoring its promotions, markdowns and prices to current customer demand.

    The arts and crafts retailer is deploying Revionics merchandising solutions including the vendor’s promotions, markdown and price suites.

    A very real challenge for retailers — who now market to the most technology-enabled, in-control shoppers ever — is to avoid the promotional downward spiral vortex and sidestep the vicious “race to the bottom” on competitive pricing. These traps severely erode margins, profits and brand image.

  • Infographic: Omnichannel grocery shopping has room for growth

    Consumers are making omnichannel grocery purchases at a respectable rate, but could retailers drive higher participation?

    A new infographic from business intelligence provider Market Track indicates that omnichannel grocery shopping could be even more popular if retailers made sure it were affordable.

    A survey of 1,000 shoppers by Market Track shows that 26% have purchased groceries online. Twenty-one percent have ordered groceries online to be delivered, an increase of 10% from the previous year.

  • Amazon Business ready to rule B-to-B world

    A ruling in the dispute between the Federal Trade Commission and Staples could hinge on whether the judge in the case is an Amazon Prime member who appreciates the online giant’s disruptive business model and potential to impact the business-to-business marketplace.

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