Tapestry personalizes checkout content with generative AITapestry is generating personalized words and phrases on its e-commerce site in real time. Michaels to run omnichannel ‘summer camp’The Michaels Companies will provide four different access points for its “Camp Creatology” free kids’ summer craft classes. Twitter taps NBC ad exec as new CEO Elon Musk is ending his controversial reign as CEO of Twitter. TGI Fridays streamlines loyalty program with cloud migration TGI Fridays is expanding the benefits of its Friday Rewards offering while also making it more accessible across channels. Mercatus enters personalization partnership The Mercatus grocery e-commerce platform is teaming up with a digital marketing technology company. Metaverse still matters – just ask Tier I retailers Public excitement around the metaverse has cooled, but that doesn’t mean it isn’t still a major retail technology trend. Google piloting AI-powered shopping searches Google is applying next-gen artificial intelligence (AI) capabilities in Google Search to help consumers find products. How well did Way Day perform for Wayfair? Analysis is in for Wayfair’s most recently held annual “Way Day” online sales extravaganza. Macy’s opens customers to off-site ad targeting Macy’s Inc. is partnering with a demand-side advertising platform to increase the reach of its retail media network. Victoria’s Secret fashion show to make comeback — completely reimagined Victoria’s Secret has overhauled its signature marketing event for a “new generation of women.” First Previous 79 80 81 82 83 Next Last
