MARKETING/SOCIAL MEDIA

A direct-to-consumer intimate apparel retailer is expanding its usage of Google artificial intelligence (AI) technology as an employee tool.

A local cannabis retailer is entering the retail media network space.

A new survey reveals holiday shoppers’ preferred sources of information about Black Friday products and deals.

The Estee Lauder Companies Inc. is utilizing next-generation artificial intelligence (AI) to better understand its customers.

As Labor Day weekend draws near, it’s time to reflect on some interesting retail mobile app activity from summer 2023.

The back-to-school shopping rush is a time of opportunity for brick-and-mortar retailers, marking the start of the most lucrative time of year for many.

Hudson’s Bay is migrating its loyalty program to a cloud-based digital marketing platform.

Recently, “Barbie” crossed $1 billion at the global box office, making director Greta Gerwig the first-ever solo female filmmaker with a billion-dollar movie.