MARKETING/SOCIAL MEDIA

Sephora is linking its consumer app to the ChatGPT next-gen artificial intelligence platform.

eBay is launching “The NYC Edit,” a digital publication focused on what used fashion products leading New York style influencers are buying and selling on its platform.

A visually-oriented social media platform is making it easier for creators and small businesses to promote their content to interested users.

A leading meal kit provider is partnering with a TV star to promote communal eating.

A youth-oriented apparel retailer and a marine equipment retailer are leveraging new artificial intelligence search technology from Salesforce and Cimulate.

The consumer path to purchase is becoming increasingly non-linear.

Walmart advertisers are gaining new opportunities to reach customers via connected TV.

A regional grocery and convenience retailer is integrating loyalty, digital coupons, e-commerce, catering and made-to-order services into one system.

QC Codes are still resonating with consumers – offering a key opportunity to brands and retailers.

A Texas-based sporting goods and outdoor recreation retailer is partnering with a financial services company to offer a new loyalty and payment platform.