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Data & Analytics

  • Bargain hunting welcomed part of shopper experience, survey finds

    CHICAGO — Searching for the best bargains has become pastime among shoppers, according to research conducted by Mintel Inspire.

    According to the latest data, Mintel found that nearly two-thirds (64%) of U.S. moms said they're spending more time looking for sales, discounts and coupons, compared with last year; while 28% of U.K. consumers were classified by Mintel as "bargain hunters" due to their dedication to comparing prices and reading online reviews.

  • Study: E-reader use continues to grow

    NEW YORK — One-in-six Americans (15%) uses an e-reader device, a new study from Harris Interactive found. This is up from less than 1-in-10 (8%) last year. 

  • Sorting fact from fiction with Missoni launch

    Widespread reports surrounding the launch of the Missoni for Target brand last week had surging demand causing the company’s website to crash and stores disappointing customers because they prematurely ran out of merchandise. The unexpected run on Missoni even prompted the company to take the unusual step of issuing a public statement.

  • Rite Aid offers 'virtual' clinics

    CAMP HILL, Pa. — Rite Aid is teaming up with OptumHealth to become the first to provide "virtual clinics" in a retail pharmacy setting.

    Rite Aid announced Thursday the launch of NowClinic online care services at select Rite Aid stores in the Detroit area. NowClinic allows Rite Aid customers to interact in real time with doctors and OptumHealth nurses.

  • Bloomberg reports gloomy consumer outlook

    WASHINGTON — A report released Thursday by Bloomberg said that U.S. consumer confidence held last week at the second-lowest level of 2011 as the highest number of households in three years said it was a bad time to spend. 

    The Bloomberg Consumer Comfort Index was minus 49.3 in the period to Sept. 11, near the 2011 low of minus 49.4 reached in May. The buying climate gauge slumped to the lowest level since October 2008.

    According to the report, the majority -- nine out of 10 -- of Americans polled had a negative view on the economy.

  • Survey: Consumers seek better clarification of 'green' products

    CHICAGO, and COLLINGSWOOD, N.J. — A universal product sustainability score would influence the brand purchase decisions of health and eco-conscious consumers, according to new research from Ryan Partnership Chicago and Mambo Sprouts Marketing.

  • Saks Fifth Avenue gets new chief marketer

    NEW YORK — Saks announced that Denise Incandela, president Saks Direct and EVP of Saks Fifth Avenue, has been named chief marketing officer for Saks Fifth Avenue, a newly created role. She also will continue as president Saks Direct.

  • OneRiot joins @WalmartLabs experiment

    BRISBANE, Calif. — Wal-Mart Stores marked a major investment in social media and marketing with the announcement Wednesday that its technology unit @WalmartLabs has acquired mobile and social advertising firm OneRiot. 

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