Data & Analytics

 Chicago -- When compared to “Black Weekend” last year, brick-and-mortar retail sales between Thanksgiving and Sunday, Dec. 1 increased 1% as shoppers spent an estimated total of $22.2 billion across the four days. However, retail shopper traffic decreased by 4%, to an estimated 1.8 billion store visits, according to new data from ShopperTrak.

San Jose, Calif. – Cyber Monday sales set a new record at $2.29 billion online, representing 16% year-over-year (YoY) growth. New Adobe Digital Index 2013 data also indicates a record 18.3% of sales came from mobile devices, an increase of 80% YoY.

Additional data and findings of the Adobe Digital Index online shopping analysis include:

Mountain View, Calif. – While shipping costs (21%) and registration (20%) were the features that users said needed the most improvement respectively, consumers felt very comfortable purchasing from the Web's top online retailers on Cyber Monday.

Suffern, N.Y. – Ascena Retail Group, parent company of Lane Bryant and Justice, reported net income of $52.6 million in the first quarter of fiscal 2014, a 22% increase from $43.1 million a year earlier.

Net sales totaled roughly $1.2 billion, a 5% increase from about $1.14 billion.

Evansville, Ind. – Shoe Carnival had a generally disappointing third quarter fiscal 2013, with net income falling 11% to $10.9 million from $12.2 million. Net sales also declined 3.5%, from $244.4 million to $235.8 million.

Shoe Carnival attributed part of the year-over-year decline to a shift from a 53-week to a 52-week fiscal year, which resulted in one fewer week of back-to-school shopping activity in the third quarter and about $21.2 million less in sales.

Omaha, Neb. – Gordman’s Stores reported declining net income even as net income grew in the third quarter of fiscal 2013. Net income for the third quarter of fiscal 2013 was $1.1 million, down 72.5% from net income of $4 million in the third quarter of the prior year.

New York -- There are significant similarities between Millennial and Boomer shoppers. A study of Millennial and Boomer purchasing trends conducted by Radius Global Market Research shows that while there are certainly differences, there are also significant similarities between the groups.

By Rodney Mason, CMO, Parago, [email protected]

In its annual survey of holiday spending trends, Deloitte reports that 46% of consumers plan to do their holiday shopping online. That puts online shopping in the number-one position for the first time in the survey’s history. Deloitte also found that nearly six out of 10 shoppers plan to use self-help technologies in-store when holiday shopping.

New York -- Cyber Monday online sales are up 17.5% over the same period last year as of 6 p.m. EST on Monday, according to IBM Digital Analytics Benchmark.

Mobile traffic accounted for 29.4% of all online traffic, up almost 62% compared to the same period last year.

In other findings from IBM:

U.S. shoppers made Cyber Monday the biggest online shopping day in history with a 20.6% increase in online sales, according to the latest cloud-based analytics findings from IBM. Mobile sales led the way, exceeding 17% of total online sales, an increase of 55.4% year-over-year.  

Cyber Monday also capped the highest five-day online sales period on record — from Thanksgiving Day through Cyber Monday — which grew 16.5% over the same period in 2012.