Data & Analytics

Fans of Wawa may be excited to learn about the innovative new programs the convenience retail chain has rolled out.

The new initiatives -- the Wawa Mobile App and the Wawa Rewards program -- are now available for free through the App Store for Apple devices and through Google Play for Android devices.

New York – Mobile apps have a lot of potential uses, but in 2015 retailers will likely focus on consumer engagement. According to the 2015 E-commerce Industry Outlook report from performance marketing technology company Criteo, 42% of retail executives and ad agencies rank consumer engagement as the primary goal of mobile app strategies.

Other Criteo predictions, based on data insights from billions of online transactions, include:

Louisville, Colo. -- Nordstrom ranked as consumers’ favorite fashion retailer for the third consecutive year, followed by Kohl’s, T.J. Maxx, Macy’s and Dillard’s. That’s according to a study by Market Force Information, a provider of customer intelligence solutions.

Improved conversion and customer service at Brown Shoe’s Famous Footwear stores are the anticipated benefits of a new merchandise allocation and replenishment solution the company has deployed.

The 1,041 unit Famous Footwear division of Brown Shoe recently announced it had deployed the Q Allocation and Replenishment solution from Minneapolis-based Quantum Retail Technology. The Quantum solution works in conjunction with Famous Footwear’s legacy JDA solution, according to the company, to produce a wide range of benefits.

Naples, Fla. -- With only nine months until the EMV migration deadline, retail and technology professionals are still unprepared, according to a recent survey by ACI Worldwide. The survey was conducted in January 2015 at the National Retail Federation’s 104th Annual Convention and Expo, “The Big Show,” in New York.

Principle findings of the survey included:

New York -- Ebay Inc.  plans to cut about 2,400 positions, or 7% of its workforce, across eBay marketplaces, PayPal, and eBay enterprise in the current quarter to simplify its organizational structure.

The company also said it will explore strategic options for eBay enterprise, including a sale or an IPO.

New York - U.S. companies are struggling to keep pace with their customers’ “always on” nature and greater use of digital channels. According to new research from Accenture, 56% of consumers report that the number of brands they consider has increased significantly in the past 10 years, and 46% believe they are more likely to switch providers compared to 10 years ago.

Amsterdam -- Tommy Hilfiger, which is owned by PVH Corp., will launch a digital sales showroom, at its global headquarters in Amsterdam, The Netherlands. The showroom is designed to revolutioniz the sales experience for retailers by offering them a more engaging and seamless buying approach. The interactive system blends collection information, sales tools and brand content in one seamless touch-screen interface.