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Data & Analytics

  • Survey: Many retailers fail to target new customers

    Every retailer wants to acquire new customers, but apparently not every retailer knows how to draw them in. New data from loyalty intelligence provider Colloquy and sponsored by Chase Merchant Services show that a whopping 60% of retailers admitted they don't have a good process in place for effectively targeting new customers.

    In addition, 85% of retailers are in search of ways to add value to their retail offering outside of discounts, promotions and /or loyalty programs.

  • Survey: Retailers need better targeting of new customers

    New York – Every retailer wants to acquire new customers, but not every retailer knows how to draw them in. According to new retailer and consumer survey data from loyalty intelligence provider Colloquy and sponsored by Chase Merchant Services, 60% of retailers admitted they lack reliable data to support effective targeting of new customers for acquisition purposes.  
  • Study: NFC-enabled mobile payments to total $130 billion by 2020

    BOSTON - Payments made via near field communications (NFC)-enabled mobile handsets will account for $130 billion in worldwide consumer retail spend by 2020, according to a study by Strategy Analytics. This equates to 254 million mobile users making five payments per month at an average of just below $9 per transaction.   
  • Report: Google looking to launch “buy” button to take on Amazon

    Google could be preparing to take on Amazon.com with its own unique e-commerce solution. According to the Wall Street Journal, Google is developing a “buy now” button that would be embedded right into results pages within the search engine.   
  • comScore: Holiday online spending up 15% to date

    RESTON, Va. - Retail e-commerce spending from desktop computers for the first 44 days of the November-December 2014 holiday season totaled $42.5 billion, up 15% versus the corresponding days last year. According to comScore.  
  • And the most compelling Christmas ad is...

    New York - The Brits are no slouches when it comes to holiday advertisements.

    The competition between British retail giants to come up with the most compelling TV ad grows more intense every holiday season.

    This year, the biggest initial buzz was created by Sainsbury, with its depiction of the famous Christmas truce on the battlefields of World War I.

  • Four In-Store Trends Marketers Can’t Ignore in 2015

    By Gary Lee, InReality   As 2014 comes to a close, one thing is clear—traditional retailing is under fire.    Consumers, not brands or retailers, now hold the reigns of power. And, to survive, marketers in brick-and-mortar must take a fresh approach to physical retailing, and carve out a unique value proposition for the in-store experience, one worthy of the consumer’s precious time.  
  • First Data and Verifone partner to combat consumer payment data theft

    Atlanta – Payment technology provider First Data and secure payment acceptance technology vendor Verifone, are partnering to help retailers reduce exposure to large-scale consumer payment data breaches and expedite acceptance of EMV-enabled credit and debit cards in advance of the October 2015 liability shift for EMV-enabled payment card fraud.    
  • Marshall Retail Group bets on D.L. Neu fulfillment

    Las Vegas – Marshall Retail Group (MRG), an independent specialty retailer in the casino resort marketplace, is betting that D.L. Neu will help bolster its order fulfillment processes. MRG has  awarded a contract to D.L. Neu to provide an order fulfillment system featuring a newly engineered “Shuffle Sorter” which automatically routes inbound put-to-light totes to the appropriate lanes.   
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