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Understanding the Point-of-Sale Hacking Threat
By Jason Glassberg, co-founder of Casaba
Target’s massive data breach continues to reverberate in the headlines, but in reality it’s just one of countless attacks that affect the retail industry on a daily basis. Whether it’s highly sophisticated malware developed out of Russia, local hit-and-run point-of-sale thieves or insider threats, retailers must adapt to this increasingly risky environment.
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HSN transforms digital marketing
St. Petersburg, Fla. -- HSN has recognized the ExactTarget Marketing Cloud from Salesforce.com as its “Strategic Digital Alliance” partner for the year for transforming the company’s digital marketing program. HSN awards its Strategic Digital Alliance award to one company annually that delivers innovative business ideas and strategies with the HSN digital team.