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Predictive Analytics

  • Survey: Retailers need better targeting of new customers

    New York – Every retailer wants to acquire new customers, but not every retailer knows how to draw them in. According to new retailer and consumer survey data from loyalty intelligence provider Colloquy and sponsored by Chase Merchant Services, 60% of retailers admitted they lack reliable data to support effective targeting of new customers for acquisition purposes.  

  • comScore: Holiday online spending up 15% to date

    RESTON, Va. - Retail e-commerce spending from desktop computers for the first 44 days of the November-December 2014 holiday season totaled $42.5 billion, up 15% versus the corresponding days last year. According to comScore.  

  • Kroger joins Energy Star elite

    Cincinnati - The Kroger Co. has been accepted as an “Elite Member” of Energy Star Certification Nation by the U.S. Environmental Protection Agency (EPA).  Kroger was the only grocery retailer granted Elite Member certification status, which was granted to organizations that earned Energy Star certification for at least 150 buildings in 2014.  

  • $42.5B spent online so far this holiday season

    Consumers are doing even more holiday shopping from their desktop computers this year, according to a new report from comScore.

    The Internet analytics company reports that U.S. consumer spending from desktop computers for the first 44 days of the November-December 2014 holiday shopping season is up 15% from last year, to $42.5 billion.

  • Commentary: Record-Breaking Sales During Cyber Week Holiday Reveal Key Insights for Retailers

    By Bruce Ernst, Monetate   Consumers weren’t the only ones who were busy browsing gifts during Cyber Week 2014. In fact, the kickoff to this year’s holiday shopping season saw many retailers staying up late to unwrap key customer insights based on the valuable data being generated by online shoppers.  

  • Survey: Consumers not happy with retailers’ credit and personal information security

    Los Angeles – Three out of four (76%) online buyers are dissatisfied with the strength of credit card and personal information security among retailers. According to a new survey of 6,200 online consumers aross all generations and both genders from Bizrate Insights, a shopper’s own bank is trusted the most with credit card data and personally identifiable information (72%).  

  • Study – Retail sector to add 30,000 jobs by end of year

    San Leandro, Calif. - The U.S. retail sector will add nearly 30,000 jobs through the end of December as the country heads into a strong holiday shopping season. According to a study from HR services provider TriNet, recent job growth in the U.S. retail sector is built on positive consumer confidence, increasing retail spending, and positive job market outlook.   

  • Marketplaces outstrip digital growth in November

    Online sales at third party marketplaces grew faster than the overall industry, according to cloud-based e-commerce solutions provider ChannelAdvisor.

    The digital measurement firm reports that November was a mixed month for e-commerce channels. But Amazon, Google Shopping and Other 3PMs (third party marketplaces) grew materially faster than the 16% e-commerce baseline growth rate comScore had predicted.

    Specifically, ChannelAdvisor reports:

  • Insights: Why Retailers Should Act Now to Re-evaluate their Private Label Cards

    By Hemal Nagarsheth and Ramesh Siromani     Consumers view the “right” payment method, (accessing points, discounts, and special offers,) as a critical part of the purchase process – good news for branded private label cards which allow retailers to cultivate loyalty, improve operating results, and gain sustainable competitive advantage.   

  • Party Galaxy grows social traffic 1,500% with SocialCentiv Twitter marketing tool

    Oklahoma City - Party Galaxy might be ready to start its holiday celebration a little early. The omnichannel specialty retailer recently saw a 1,520% increase in its social media-generated website traffic in just 30 days, driven by SocialCentiv, a patented Twitter marketing tool.   
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