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Carhartt dives deep into online consumer data
Vertical specialty workwear retailer Carhartt Inc. is gaining an unprecedented view into what customers want, when they want it.
Carhartt is leveraging the new IBM Commerce Insights solution that is designed to help online retailers evaluate category and product performance for quick merchandising decisions. Leveraging cognitive capabilities from Watson Analytics,IBM Commerce Insights provides a single view of customer behavioral, market and business performance data directly on Carhartt’s storefront.
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Wonder how Amazon scores high in customer service? Read on
Amazon.com is noted for a focus on operational efficiency that is intense, to say the least. However, as the Seattle Times reports, Amazon consistently ranks near the top of customer service rankings by using customer service agents and technologies to ensure customer satisfaction, not rapid turnover. [Seattle Times]

