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Consumer Analytics

  • IBM acquires cloud-based mobile alerts provider Xtify

    Armonk, N.Y. -- IBM announced the acquisition of Xtify Inc., a leading provider of cloud-based mobile messaging tools that help organizations improve mobile sales, drive in-store traffic and engage customers with personalized offers. Financial terms are not being disclosed.

    The acquisition will help extend IBM’s mobile capabilities to digital marketers across all industries ranging from retail to citizen engagement in the public sector through cloud-based services.

  • Leadership change at Nordstrom’s HauteLook

    Seattle -- HauteLook, an online flash sale retailer owned by Nordstrom, announced that founder Adam Bernhard is stepping out of the CEO role and day-to-day operations of the business, but will remain with HauteLook in an advisory capacity. Terry Boyle will remain as president, reporting to Jamie Nordstrom, president of Nordstrom Direct. With HauteLook fully operating as a division of Nordstrom, no CEO will be appointed in Bernhard's place
       

  • Raley’s enhances e-commerce efforts with Aisle50

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  • Shop.org: Holiday online sales to jump 13%-15%

    Washington, D.C. – The National Retail Federation’s Shop.org expects holiday sales to grow between 13%-15% from last holiday season to as much as $82 billion.

    “Online and mobile continue to be a leading area of growth for retailers. In this economy savvy, cost-conscious consumers go to the web to do their research and get the best bang for their buck,” said NRF president and CEO Matthew Shay.

  • Mixed-Use at Work

    Mixed-use development works for trade areas where demand matches each use

    Different developers look at mixed-use in different ways. One developer will look for trade areas that provide solid demand for retail, residential, office and perhaps other uses. The goal is to create developments where no single use dominates the others.

    Still other developers gauge the demand for various uses and adjust the use offerings to match demand. In such cases, one use may dominate the center.

    The Trademark approach to demand

  • Remaining Relevant

    It’s easy these days to get caught up in the frenzy as online sales growth outpaces total retail sales growth. But let’s not lose sight of an important fact: The physical store still remains the most crucial brand touchstone for shoppers. It’s also where the overwhelming majority of retailers still rack up their volume. And according to nearly every reputable forecast, that isn’t likely to change anytime soon.

  • Raley's, Aisle50 team up to offer loyalty-technology program

    Supermarket chain Raley's is teaming up with a web portal that offers discounts to members of the chain's loyalty card program.

    Aisle50 announced the partnership with the California-based chain, which will offer it at all its 120 Raley's Bel Air and Nob Hill Foods locations. Aisle50 works by allowing customers to purchase items online and then pick them up in the store, receiving discounts using their loyalty cards.

  • IBM expands digital marketing reach with acquisition

    IBM has acquired Xtify Inc.,a leading provider of cloud-based mobile messaging tools that help organizations improve mobile sales, drive in-store traffic and engage customers with personalized offers. Financial terms are not being disclosed.

    The acquisition will help extend IBM's mobile capabilities to digital marketers across all industries ranging from retail to citizen engagement in the public sector through cloud-based services.

  • GNC acquires U.K. online retailer Discount Supplements

    Pittsburgh -- GNC Holdings has acquired A1 Sports Limited, which operates under the Discount Supplements moniker. The company is the leading multi-brand sports nutrition e-commerce retailer in the United Kingdom. Terms of the deal, which was funded with cash on hand, were not disclosed.
     
    Following the acquisition, GNC.com, LuckyVitamin.com and Discount-supplements.co.uk will continue to operate as separate businesses, each with its own product offerings and target customers.

  • Study: Purchasing of products associated with a cause up 170% since 1993

    Boston -- Over half (54%) of American bought a product associated with a cause over the last 12 months, a 170% increase since 1993, according to a report by Cone Communications. And 89% of Americans are likely to switch brands to one associated with a cause, given comparable price and quality, up nearly 35% since 1993.

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