Consumer Analytics

New York - Nearly 80% of all businesses fail their interim PCI compliance assessment, leaving them vulnerable to cyberattacks. According to Verizon’s 2015 PCI Compliance Report, 69% of all consumers are less inclined to do business with a breached organization, making compliance with Payment Card Industry Data Security Standards (PCI DSS) critical.

Chicago – A majority (82%) of shoppers look for coupons before grocery shopping, according to the Market Track 2015 Shopper Insight Survey. And 61% of grocery shoppers look for both print and digital coupons.

In contrast, only 33% look for print coupons. Other findings include that nearly 80% of shoppers will switch where they shop if prices are lower elsewhere, and 75% will switch the brand they buy if a different brand is on sale.

Portland -- Sephora has achieved an eight-times faster growth rate with its digital gifting revenue since deploying a prepaid commerce solution from CashStar. The beauty retailer has also seen a 51% redemption rate within the first month of activation, and a 30% higher initial purchase value compared to plastic gift cards, since implementing CashStar Commerce.

Alexandria, Va. - Rising gas prices are taking a toll on consumer optimism about the economy. According to survey results released by the National Association of Convenience Stores (NACS), consumer optimism fell from 54% to 44%, the largest decrease in optimism since August 2014,

Boston – Kohl’s will be pleased to hear that women love shopping for clothes there. According to a new survey from Piper Jaffray, a leading 12% of female consumers selected Kohl’s as their preferred clothing brand/store/website for spring 2015. Macy’s took second place with 9%, followed by J.C. Penney and Wal-Mart (7%) and Amazon (5%).

Kohl’s has taken the top spot in Piper Jaffray’s biannual survey since fall 2013.

Just in time for bikini season, Lands’ End is introducing a new digital tool to solve the most vexing seasonal dilemma for many women: finding the perfect swimsuit.

The Lands' End Swim Finder is an online tool that helps women select the perfect swimsuit. The tool was created to provide a professional swimsuit fitting consultation virtually, in the comfort and privacy of one's home.

Las Vegas – Zappos is making Apple Touch ID available to its mobile customers. The latest update of the Zappos iOS app adds the option to log in with Touch ID.

Touch ID eliminates the need for password login.

With a single touch, customers using iPhones and iPads are logged in and ready to check out. Apple first introduced Touch ID in September 2013.
 

Norwalk, Conn. – Specialty retailer Dooney & Bourke has migrated its digital commerce operations from an on-premise solution to Demandware Commerce. The new site provides consumers with an enhanced online shopping experience, serving more than 40 countries in North America, Europe and Asia Pacific.