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Consumer Analytics

  • Is the Apple Watch a success?

    Apple CEO Tim Cook says the Apple Watch is off to “a great start,” although the company did decline to provide specific sales figures for the watch in its third quarter report on Tuesday.

  • NRF cuts retail sales forecast

    What’s wrong with America? Plenty, according to the National Retail Federation which just slashed its full year retail sales forecast ahead of second quarter earnings announcements from major retailers next month.

  • Spanish retailers offer new smartphone payment

    Madrid, Spain – Spanish retail chains including department store retailer El Corte Ingles and supermarket retailer BonPreu are leveraging a new smartphone-based payment solution. The retailers are deploying the digital payment network from Dinube, which uses tokenization, Near Field Communication (NFC) technology and biometric fingerprint security to replace card-based payments.

  • Study: Digital marketing mobilizes in Q2

    San Francisco – Digital marketers are mobilizing their efforts. According to a new study from marketing software provider Kenshoo, phone and tablet-based year-over-year (YoY) spending globally increased 167% for paid social ads and 37% for paid search in second quarter 2015.

  • New JCP board teaches online acumen

    Mandy Ginsberg isn’t a household name in the retail industry but J.C. Penney thinks its newest board member can help improve online customer engagement.

  • Spanish retailers offer new smartphone payment

    Madrid, Spain – Spanish retail chains including department store retailer El Corte Ingles and supermarket retailer BonPreu are leveraging a new smartphone-based payment solution. The retailers are deploying the digital payment network from Dinube, which uses tokenization, Near Field Communication (NFC) technology and biometric fingerprint security to replace card-based payments.

  • Jet beats Walmart and Amazon on launch day

    Online retailer Jet.com is all about low prices and so far the upstart membership club competitor is living up to it value proposition.

  • Study: Discounts persist in digital era

    New York – Even as retail marketing strategies shift in the new digital era, tried-and-true discounts still remain a crucial promotional device. According to new data from marketing personalization provider Sailthru, 97% of retailers use discounting as a pricing strategy.

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