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Consumer Analytics

  • Denim specialty retailer helps shoppers find the ‘perfect fitting jeans’

    Silver Jeans Co.’s newest service solves one of female consumers’ most dreaded tasks — shopping for jeans.   By partnering with Fitcode, a fashion-data company that specializes in women's denim, Silver Jeans Co. now has a way to deliver a personalized, fit-focused shopping experience. Integrated on the retailer’s e-commerce site, the service allows consumers to take a fit quiz, and then shop personalized style recommendations tailored to their unique body types.  

  • Study: Nearly half of U.S. consumers ready to shop through IoT-driven devices

    Consumers are growing increasingly comfortable using connected devices for daily tasks — and shopping is not far behind.    As more devices connect to chatbots and virtual assistants, an increasing number of consumers are ready to embrace the automation and convenience delivered by IoT technologies. Nearly half of consumers (48%) said they would feel comfortable with a connected device, such as a refrigerator, ordering items on their behalf.  

  • M.Gemi bolsters in-store experience

    M.Gemi, the Boston-based Italian-made footwear brand, is using a digital tool to drive in-store customer satisfaction.   The direct-to-consumer retailer, which was founded online but recently jumped to the physical space, has launched an app for store associates that combines online and offline functions, allowing associates to provide an elevated experience for store shoppers.     

  • Menswear company sets its sights on improving the customer experience

    Tailored Brands has taken steps to identify shoppers and drive customer satisfaction.   The menswear company operates more than 1,400 locations in the U.S. and Canada, as well as digital channels, across a variety of brands. By partnering with ForeSee, Tailored Brands now has a solution that manages all customer experience (CX) intelligence from one centralized location.  

  • Developers: New centers warrant new co-tenancy clauses

    With department stores being replaced by gyms and office space, retail tenants who signed on for the traffic generated by traditional anchors are of the opinion that the co-tenancy clauses in their leases need restructuring. At a forum staged by Jones Lang LaSalle at its New York office yesterday, two noted mall developers agreed.  

  • Amazon’s new acquisition becomes data breach target

    Cyber-thieves have found their way into Whole Foods Markets’ payment network.   The natural foods grocer, which Amazon purchased for $13.7 billion in August, learned that payment card information processed at certain venues within some of its stores, such as taprooms and full table-service restaurants, has been breached. These venues use a different point-of-sale system than the company’s primary checkout systems.   

  • Study: Cash is still king for U.S. consumers

    Despite the rise of electronic, mobile and contactless payments, physical currency remains a favored choice for consumers in the United States.   This was according to “In Cash Consumers Trust. But How Do Retailers Make it Pay?,” a report from cash technology solutions provider Glory. The study is based on responses from 1,500 consumers in the U.S., U.K. and Australia.  

  • Report: Restaurant chain is latest data breach victim

    Sonic has been targeted in a cyber-attack.   The restaurant chain, which is known for drive-up ordering kiosks and roller skating waitresses, has confirmed it has suffered a data security breach. Specifically, the incident has jeopardized the security of credit cards from up to 5 million customers, according to KrebsOnSecurity, which first broke the news.  

  • Study: Online retailers at risk of losing $2.1 billion this holiday season

    More unauthorized product ads are hijacking the consumer experience — an issue that will cost retailers precious revenue this holiday season.    As unauthorized product ads are injected into consumer browsers — and appear on retailer sites — consumers are distracted from the retailer’s offerings. This disruption – known as online journey hijacking – cuts directly into retailers’ revenue, an issue that could cost companies $2.1 billion this holiday season.

  • Macy’s revamps loyalty program

    Macy's is overhauling its loyalty program, putting a new focus on its best customers.   The department store retailer is revamping its Star Rewards program with a tiered rewards system that gives its very best shoppers (those who spend $1,200 or more annually) such perks as free shipping, additional savings and earned points on every purchase.  
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