Consumer Analytics

Sam’s Club associates now have the information they need to improve shoppers’ in-store experiences in real-time.

What is the purpose of your business? If you are a retailer and your immediate answer is “to sell more products,” you may find times getting tougher in the months and years ahead.

Emerging economies continue to drive global digital payment transactions — and momentum shows no signs of slowing.

With a mere six months under its belt, Lids’ new Access Pass loyalty program is driving customer engagement to new levels.   Tired of running a stagnant loyalty program that only engaged a small amount of shoppers regularly, the sporting goods headwear and apparel retailer was ready to change the game. In April, Lids switched from a static points-based program to a digital model designed to “delight” shoppers.  

Consumers are becoming more digitally influenced on a seemingly daily basis — but omnichannel retailers find themselves hard-pressed to keep up the pace. Retailers need to meet their needs across all touchpoints, and create a frictionless shopping experience despite where the shopping journey starts and ends.   

Following suit of older generations, younger shoppers want to pay for purchases with credit cards.    Specifically, Gen Z (ages 18-24) and Gen Y (ages 25-34) are comfortable using credit to make purchases, and overwhelmingly prefer credit cards to monthly payment options, according to new data from Vyze, a provider of cloud-based financial technology solutions.   

Amazon’s newest acquisition could give a boost to the company’s fashion category — including its growing private-label apparel business.    The online giant has acquired Body Labs, a 3D scanning platform that uses artificial intelligence, computer vision, and body modeling to accurately create an avatar-like image of a customer’s dimensions. The 3D platform provider announced the news on its website.  

As Whole Foods Market continues to slash prices at its stores, the chain is attracting competitors’ shoppers — including those from Walmart.   This was according to “Competitive Impact of Lower Prices at Whole Foods,” a report from data intelligence firm Thasos Group.   

It was an urban retail real estate broker’s dream: five blocks of Main Street storefront — almost 250,000 sq. ft. of it — sandwiched between beachfront and commercial business district. That’s what the owners of most of five contiguous blocks on Fort Lauderdale’s Las Olas Boulevard plopped on the plate of Michael Comras.  

It takes a lot of work for retail brands to deliver a remarkable experience. However, it can be done by making sure the environment provides a sensory experience. A sensory experience affects a human’s sense of sound, sight, touch, smell and taste. Retailers often naturally focus on sight, primarily caring about how the space looks. But what they don’t realize is that the look and feel of the environment encompasses a lot more than simply how it appears.