Skip to main content

Artificial Intelligence

  • If the app fits, wear it

    Stride has developed a new app called RiteFit that allows an iPad to be used as a device to accurately determine a child’s shoe size.

  • TechBytes: Three Ways SAP Bilt Enhances Customer Experience

    About a year ago, I wrote a TechBytes column about a concept app called “Snap", which SAP had developed to provide consumers with interactive instructions for assembling products at home. After some fine-tuning, SAP is now officially launching a DIY home assembly app called “Bilt” for Android and iOS tablet devices.   

  • Asda partners with online performance marketing firm HookLogic

    London -- Leading British retailer Asda has partnered with ecommerce performance marketing company HookLogic to launch the company’s first venture into the European market.    

  • RetailNext names IBM exec as chief marketing officer

    San Jose, Calif. -- RetailNext Inc., a leader in applied Big Data for physical retail, named Marc Dietz as its chief marketing officer.    Dietz comes to RetailNext most recently from IBM where he led worldwide marketing for the company’s SaaS portfolio, including multiple acquisitions such as DemandTec, Coremetrics, and Silverpop.   

  • Home Depot hackers got 53 million email addresses

    Atlanta –- In addition to obtaining data from 56 million payment cards between April and Sept. 2014, hackers who infiltrated the network of The Home Depot Inc. also obtained the email addresses of 53 million customers.   In a statement on its website, the retailer said the files containing the email addresses, which were separate from the payment card files, did not contain passwords or other sensitive information, but customers should still be on guard against phishing scams.

  • Amazon launches voice-recognition device, Echo

    New York -- Amazon has quietly launched another hardware device, a  voice-recognition device called Echo that doubles as a high-tech music speaker. The 9-inch tall cylinder device sells for $199 but is available for $99 for a limited time to Prime members. It is designed around the user’s voice, which it can hear from across a room.   

  • Study: Retailers will apply Big Data analytics on front end

    London, U.K. -- Analytics will be applied in front-end as well as back-end applications in retail. According to a new study from Frost & Sullivan, the aim of every retailer is to integrate data from multiple channels to provide an omnichannel experience for the customer.  

  • Tech Guest Viewpoint: Personalizing Customer Interactions

    By John M. Pierre, Linguastat    The single greatest challenge that retailers face today is to have an individualized “conversation” with each customer and to do so on a global scale. Consumers expect a similar personalized experience regardless of channel, from the marketing offers they receive to the products that appear in search results.  
X
This ad will auto-close in 10 seconds