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Artificial Intelligence

  • Nike, Seattle

    Nike has made over its Seattle flagship with a more contemporary look and technology that help customers select running shoes that are the perfect match for their feet and gait.

    The store features such unique design elements as a custom neon sculpture celebrating sport icons and the city's cultural symbols. An art installation signed by Seattle Seahawks players honors Seattle's sports fans.

  • New titan in the mobile payment wars

    Move over Apple and Google — and make way for Samsung.

  • Sporting goods retailer wants to get more personal with shoppers

    San Diego, Calif. -- Sports Authority is making good on its promise to make its online site more robust and engaging.

    The retailer announced it is renewing its relationship with personalization solutions provider Certona for the fifth consecutive year. By creating rich online experiences for customers, Certona has been a critical component of Sports Authority’s personalization strategy since 2010.

  • Consumers rate the most helpful in-store technology

    Pittsburgh -- Consumers love their smartphones, but retailers shouldn’t count out the “old tech” yet in terms of customer appeal. And merchants will have to put some effort into getting consumers to accept some of the new high-tech bells and whistles.

  • Sports Authority stays on same omnichannel track

    Sports Authority is looking to advance its omnichannel strategy by continuing to partner with personalization solutions provider Certona for the fifth year in a row.

  • Staples debuts first-of-its-kind online store selling crowdfunded products

    Framingham, Mass. -- Staples has opened an online store whose products were determined by crowdfunding.

    The winners of the chain’s inaugural Crowd2Shelf Contest are being featured on Staples’ new entrepreneurial store at Staples.com/fundable. The debut of the online store marks the first time a retailer has used crowdfunding to determine market demand and social support in choosing products to carry.

  • Target goes digital — in Vogue

    New York -- Target Corp. is going interactive on the pages of Vogue’s September issue.

    The discounter will run an advertising campaign in Vogue that utilizes Shazam’s new visual-recognition technology and makes print ads shoppable through a consumer’s smartphone, the New York Times reported.

    Some 100 Target products appear in the company’s Vogue ads, with roughly 30 available to buy using “shop now” buttons on the Shazam-enabled online site, according to the report.

  • Ron Johnson’s Enjoy attracts investors

    New York — Ron Johnson’s newest venture has secured a big round of additional funding.

    Enjoy Technology, the online e-commerce start-up founded by the former J.C. Penney chief and Apple store executive, announced it has secured $50 million in a round of Series B funding led by Highland Capital.

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