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And the 10 most innovative companies in retail are…
A cloud computing/e-commerce giant heads up Fast Company’s annual ranking of the 10 most innovative companies in retail. Amazon not only topped the retail sector category, it also came in number one in the overall World’s 50 Most Innovative Companies listing. (Rounding out the top five: Google, Uber, Apple and Snap.) -
PayPal makes digital purchases even easier
PayPal is entering the buy button arena in a big way.
The new PayPal Commerce service, currently running in closed beta, allows retailers to embed buy buttons into any digital format they choose. This includes blogs, emails, online ads, apps, and social shares. PayPal Commerce is based on a set of open application program interfaces (APIs) and also offers a software developer kit (SDK), making it platform-agnostic and fully embeddable.

