Artificial Intelligence

Retail industry veteran Tom Dowdy has joined Mobee as SVP of business development to drive growth following recent enhancements to the mobile crowdsourcing and retail intelligence platform.

Dowdy is a seasoned CPG sales and marketing executive who joins Mobee from Gigwalk where he served as general manager of retail and brands. Dowdy is well known in the retail industry for founding National In-Store in 1994 and serving as CEO until the firm was sold to Omnicom in 2007.

Schaumburg, Ill. — Motorola Solutions Inc. has released a personal shopping device designed to enable customers to quickly scan items with faster checkouts. The MC18 Personal Shopper is Motorola’s fifth generation personal shopping device and provides shoppers with real-time discount coupons for items they are purchasing and suggestions for complementary merchandise.

Chicago — BrightTag, a provider of real-time, cross-channel marketing technologies, has changed its name to Signal to reflect its focus on helping marketers strengthen the signals between brands and customers. The company also unveiled its Open Data Platform, a patented suite of products designed to help brands make their data and marketing technologies work better together to drive increased engagement, loyalty and conversions.

Irvine, Calif. — PriceSpider, an online retail marketing service provider, is rolling out a re-pricing engine that enables manufacturers and resellers to automatically adjust pricing based on preset or on-the-fly criteria as it pertains to competitive market activity. The PriceSpider re-pricing engine provides the actionable data needed to set rules, manage strategy and optimize pricing activity with visibility into the market.

Digital business company Acquia launched Acquia Campaign Cloud, offering customers a software as a service that it says is faster and more affordable than similar products like the Adobe Marketing Cloud.

With a single dashboard that’s meant to help manage client campaigns, as well as templates and multichannel delivery opportunities, and the company’s Cloud Site Factory powers the Campaign Cloud. The new service also comes with Acquia Lift and the recently acquired TruCentric, which personalizes experiences with content.

Lowe's continues making advances in retail innovation with its new Innovation Labs and the first concept to come out of the lab — the Lowe's Holoroom.

Lowe's created the lab to build new technology to solve common consumer frustrations while working alongside startups, universities, specialized professionals and other companies.

Salt Lake City — Mindshare Technologies, which acquired Empathica in September 2013, announced that the two companies have united under a new corporate entity known as InMoment. InMoment provides a cloud-based customer experience optimization platform, the Experience Hub.

Mindshare Technologies acquired Empathica last year, rebranded the company as InMoment and launched a new customer experience optimization platform called the Experience Hub.

Crowdsourced same-day delivery service provider Deliv has joined IBM’s Ready for Smarter Commerce program in a move that creates new opportunities for other program partners.

While the mantra of “keep it simple, stupid” has long been a staple in the world of business, the message of the recent SAP Sapphire 2014 conference in Orlando could be summed up as “keep it simple, smart.” Speakers throughout the three-day event stressed how leading-edge technology allows enterprises to operate with a previously unavailable simplicity and flexibility, providing new and exciting capabilities.  Here are a few examples.