The holiday season is upon us, and many retailers have already started to ramp up their email deployment schedules - a key tactic to making those important Q4/end-of-year revenue goals.
With retail undergoing a massive transformation, machine learning has become an innovative asset, changing the way organizations deliver customer experiences.
Retailers of all types are seeking new ways of communicating more directly with their customers in digital modes beyond email, including chatbots, marketing automation and email response management.
