Sales & Marketing

San Jose, Calif. – Adobe is releasing Adobe Target Premium, a new personalization solution that leverages predictive technology to deliver automated decisioning. Adobe Target Premium is part of the Adobe Marketing Cloud.

Some of the new features include:

McCormick & Co is vowing to accelerate innovation, increase marketing support and be a more effective category leader with trading partners after sales declined 5% in the spice and flavoring company’s America’s region.

Deerfield, Ill. -- Walgreens opened a two-story, flagship in the north tower of  Chicago’s iconic Wrigley Building on June 25.

A unique design, the store’s gradient color pattern and indirect lighting features complement the building’s exterior. A mosaic floor motif of the building’s famous clock welcomes customers as they enter off of Michigan Avenue.

Pedigree has launched its 50-state animal shelter renovation project with the help of Miranda Lambert in Tishomingo, Oklahoma, the country singer’s hometown.

“I started supporting this shelter to ensure every dog in my hometown would have a safe place to stay and enough food to fill their bellies. And Pedigree has helped me deliver on both those promises,” Lambert said at the event, where she and several community members and Pedigree employees cleaned the shelter and erected agility courses.

Durham, N.C. -- Walgreens plans to incorporate energy-efficient LED lighting into its new stores going forward. The drugstore retailer recently installed Cree LED lighting in its 14,820-sq.-ft. Goodyear, Arizona location.

The 14,820-sq.-ft. store uses Cree’s LED troffers, linear luminaires and downlights, saving the retailer thousands in annual energy and maintenance costs while delivering superior illumination, Cree said.
 

Sam’s Club is launching Sam’s Club Travel, a savings-centered online booking service for business and leisure travel needs of Sam’s Club members.

The new digital service is a collaboration with wholesale travel services provider Tourico Holidays.

San Francisco - Salesforce.com has released Salesforce1 for Retail. Retailers can now leverage Mobile Clienteling and Salesforce Communities for Retail to help build one-to-one relationships with shoppers anytime, anywhere and on any device.
 

While Walmart and the Walton family were taking heat, again, on the national stage over worker pay and alleged stinginess, it was a different situation in Northwest Arkansas where generosity was in plain view.

The Walmart NW Arkansas Championship presented by P&G is underway at the Pinnacle Country Club and as has been the case in years past the LPGA golf tournament is accompanied by numerous charitable donations.