Sales & Marketing

Amazon’s new “Wish List” deal with Twitter continues the evolution of Twitter from a channel for passive promotion to a channel for interactive customer engagement. By allowing consumers to directly add items they see in tweets to their Amazon Wish Lists without leaving Twitter, the arrangement both turns Twitter into an active platform for peer-to-peer, unpaid marketing and also helps keep Twitter users on Twitter for longer periods of time by extending its functionality.

Over the last decade, U.S. airport in-terminal dining and retail programs have begun a transformation. As passengers’ time spent within terminals has increased, the demand for enhanced airport in-terminal experiences has equally increased. In turn, the state and local governments that own and operate all commercial service U.S. airports have shifted their retail and dining programs from generic offerings with minimal services to programs with a wide variety of specialty retail and dining brands, innovative technology and upscale amenities to respond to the new consumer expectations.

Atlanta - Manhattan Associates Inc. is releasing a new capability within its omnichannel Order Management application. Known as Available to Commerce (ATC), this capability gives retailers the power to offer specific units of inventory available for sale in the most appropriate channel (online, store, same-day delivery, etc.) and then optimize how the order is fulfilled, all based on a variety of strategic planning and daily operational variables.

HoneyBaked is wasting no time in preparing for the holiday season by adding more than 10,000 part-time employees to its current workforce — a 600% total increase in its workforce across 400 stores nationwide.

Dublin, Calif. - Ross Dress for Less will open a new store in Hawthorne, California, in Los Angeles County, on Oct. 11. The store is located in the Hawthorne Town Plaza.

This new opening is part of the retailer’s 2014 expansion program, totaling approximately 75 new locations during the year.

By Matthew K. Harding, president, Levine Management

Moving into the final months of 2014, the outlook for retail in the Northeast remains quite positive. We are seeing demand from national, local and franchise companies across a broad range of categories.
 

Los Angeles -- In its latest management shakeup, American Apparel has named Scott Brubaker as interim CEO, effective immediately. He replaces John Luttrell, who is resigning. Luttrell took the reins of the troubled company in June after the board removed controversial founder Dov Charney from the top spot for alleged misconduct. He also served as CFO.

Brubaker, 43, is a managing director at consulting/turnaround firm Alvarez & Marsal, and has handled interim leadership jobs for specialty retailers, including Eddie Bauer, in the past.

American Apparel has appointed Scott Brubaker as interim CEO and Hassan Natha as EVP and CFO, effective immediately, following John Luttrell’s resignation from the company. Luttrell had been serving as interim CEO and CFO.