Sales & Marketing

Take a video tour of Starbucks's newest retail format, which will serve as launchpad for a 100-store premium coffee chain. 

CANTON, Mass. - Dunkin’ Donuts is launching its own green building certification program, called DD Green, to help franchisees build sustainable, energy-efficient restaurants.    In conjunction with the announcement, the company is celebrating the grand opening of a DD Green certified Dunkin' Donuts restaurant in Long Beach, California. Dunkin' Donuts will work with franchisees and construction managers to build 100 new Dunkin' Donuts restaurants DD Green certified by the end of 2016.

SEATTLE - Amazon.com  has added a new feature, called ‘Make an Offer,’ that allows customers to negotiate lower prices on thousands of items. The new pricing feature allows customers to offer to buy items at even lower prices. If agreed upon, customers can then purchase the items at a savings from the listed price.   

Menomonee Falls, Wis. – Consumers who want to shop at odd hours to avoid dealing with holiday crowds will have plenty of opportunities at Kohl’s. Kohl’s Department Stores will keep its doors open for more than 100 hours straight from 6 a.m. on Friday, Dec. 19 through 6 p.m. on Christmas Eve, Wednesday, Dec. 24.  

Abercrombie & Fitch Co. has turned to a Sears veteran for leadership after longtime and occasionally divisive CEO Michael Jeffries abruptly retired.

Abercrombie announced it will be run by a newly created Office of the Chairman, which includes former Sears CEO and current non-executive chairman of Abercrombie; COO Jonathan Ramsden; Christos Angelides, who oversees the Abercrombie & Fitch division; and Fran Horowitz, who leads Hollister.

Martinez retired from Sears in 2000 after serving as chairman and CEO there for five years.

By Alex Romanov, iSign Media   The holiday season is a time of family, food, and frenzied shopping. Consumers are bombarded by messages, promotions, discounts, and offers, and retailers have to be smart about how they reach out to their customers. Email blasts or paper coupons just won’t cut it. In this mobile-obsessed era, proximity marketing is a powerful way to break through the noise and bring shoppers into your store.   

New York - Customer engagement is becoming an ever trickier proposition. Thanks to increasing connectivity and functionality of mobile and wearable devices, today’s consumers can enter an intensely personalized, stimulating and informationally rich virtual environment at a moment’s notice. Enticing them with omnichannel promotions is no easy task.  

ECRM compared retail circular advertising in November 2013 vs. November 2014 and noted trends occurring across top retail chains. Home Depot added an additional Black Friday 2014 circular promoting appliances. Home Depot offered deep Black Friday 2014 discounts on microwaves. Staples increased circular pages by +38%, and featured an attractive “Free Kindle eReader with laptop purchase” and a $99 Asus laptop on the Black Friday 2014 circular front. Walgreens had little change in November circular metrics but CVS cut 9 pages; a 10% decline.