Sales & Marketing

Memphis, Tenn. - Fred's Super Dollar is enhancing its POS marketing efforts. The retailer has joined inStream's retailer network of 38,000-plus stores offering POS and digital marketing programs.  

The Fred's/inStream partnership will reach more than 2.2 million shoppers across 600 stores each week with targeted offers, on the "front" of their consumer receipts which will feature eye-catching graphics.

Scott Kessler has been named chief information officer at Belk less than a year after joining the regional department store operator as its top omnichannel executive.   Kessler, who will report to John R. Belk, president and chief operating officer, has served as Belk’s senior vice president of omnichannel solutions delivery since March of 2014.  

 Indianapolis -- Simon announced that Krystal Zell has been named senior VP of marketing. In this newly created role, Zell will oversee the field marketing organization for all Simon Malls, The Mills and Simon Premium Outlets.

Zell served as VP of Starwood Preferred Guest at Starwood Hotels & Resorts where she led the loyalty strategy, business development and operations for its Starwood Preferred Guest and B2B loyalty programs.





 

Duluth Trading Company has promoted Stephanie Pugliese to president and chief executive officer.

Pugliese is a former executive with Ann Taylor and Lands’ End.

The previous CEO and principal owner of Duluth Trading, Steve Schlecht, will continue as the company’s executive chairman. Pugliese’s appointment is effective immediately.

Mahwah, N.J. -- Ascena Retail Group has appointed Robb Giammatteo to serve as CFO. He joined Ascena in 2013, as senior VP of financial planning and analysis and investor relations.

Carrollton, Texas - In a move designed to offer its guests a more enhanced, robust and personalized experience both inside and outside of the restaurant, TGI Fridays has selected two new agencies – Made Movement (Made) and Meredith Xcelerated Marketing (MXM) – to manage all future digital marketing, e-mail and technology campaigns.

Family Dollar Stores Inc. has inked a deal with a cloud management firm to improve its operational efficiency and cost competitiveness.

Charlotte, N.C. - Belk Inc. has named Scott Kessler as CIO, effective immediately. Kessler, who will report to John R. Belk, president and COO, has served as Belk’s senior VP of omnichannel solutions delivery since March 2014.
 
Prior to that role, Kessler has more than 20 years of IT experience, nearly 10 years of which was with GSI Commerce Solutions where he was senior VP of products technology.