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Sales & Marketing

  • Cost Plus and Shutterfly team up for Mother's Day

    Specialty retailer Cost Plus World Market and digital retailer Shutterfly are teaming up for an omnichannel Mother’s Day promotion any mom would love.

  • Uniqlo continues USA expansion with plans to enter Seattle, Denver and D.C. areas

    New York – Japanese retailer Uniqlo continues its U.S. expansion with plans open its first-ever stores in the Seattle, Denver and Washington, D.C., metro areas.

    In the state of Washington, the retailer will open a 13,000-sq.-ft. location at Seattle’s The Bellevue Collection this fall. In spring/summer 2015, the retailer will open a 10,000-sq.-ft. store at Tyson's Corner Center, and a 22,000-sq.-ft. store on Denver's 16th Street, at The Denver Pavilions.

  • Digital sales up 35.1% at Hudson's Bay Company

    A big jump in digital sales and the integration of Saks Fifth Avenue helped Hudson’s Bay Co. post a larger increase in profit in the fourth quarter.

  • Hudson’s Bay Co.’s profit surges, boosted by digital growth and strong sales at Saks

    Toronto -- Hudson’s Bay Company’s net profit in the fourth quarter jumped to C$111 million (USD $88.9 million) from C$37 million ,in the year-ago period, helped by strong digital sales, the successful integration of Saks Fifth Avenue and the strong U.S. dollar. The retailer said it plans to accelerate openings of Saks’ off-price Off 5th brand and strengthen its digital and omnichannel capabilities in its current fiscal year.  

  • Stuart Weitzman debuts Instagram-based ad campaign

    New York -- Upscale footwear brand Stuart Weitzman has launched its first Instagram-based advertising campaign. The online campaign features Cinemagraps, which animates a portion of a photo so that it looks like a video. It was done in collaboration with Jamie Beck and Kevin Burg of Ann Street Studio.

  • Retail Rap: Is the Apparel Industry Dressing Down?

    In a column I wrote between Black Friday and Christmas last year, I talked about how “apparel sales have been languishing”, and I mentioned that the “industry buzz is all about the struggles in apparel, where retailers just can’t seem to discount clothing enough to get things to pick up.”

  • What retailers need to know about e-commerce and the ADA

    We are or should be familiar with the Americans with Disabilities Act’s (“ADA”) requirements for accommodating the physically disabled. Wheelchair ramps, handicap stalls, handicap parking, lifts, and other items designed to assist the physically disabled are commonplace. However, the ADA is much broader than this, and the United States Department of Justice (“DOJ”) and the courts are focusing on making the internet more accessible for the visually impaired.

  • Lowes Foods pilots personalization with Unata

    Winston-Salem, N.C. - Lowes Foods, a locally-owned and operated grocery chain, has selected Unata’s customer engagement platform for a pilot which will offer a one-to-one e-commerce experience for its shoppers. Lowes’ new Click & Collect customer experience will include a one-to-one personalized homepage and personalized product recommendations across the shopping experience.

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