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Sales & Marketing

  • Oracle unveils solution to ease e-commerce deployment, management

    Redwood Shores, Calif. -- Oracle is enhancing its efforts to attract customers in the e-commerce sector.

    The company on Monday officially launched its new Commerce Cloud, a flexible and scalable SaaS solution designed to make it easy for retailers to include e-commerce as part of their larger digital customer experience strategy. The new tool, built for the Oracle Public Cloud, is part of Oracle’s Customer Experience (CX) applications portfolio.

  • Back to the future for Barnes & Noble

    Barnes & Noble is debuting a strangely appropriate omnichannel promotion for a retailer who might wish it could go back to an era in which bookshops were more relevant.

  • Canadian Tire rallies around the flag with omnichannel campaign

    Toronto – Canadian Tire Corp. is rallying around a flag that contains no controversy with a new omnichannel promotional campaign. To celebrate the upcoming July 1 Canada Day holiday, Canadian Tire has posted a promotional video on YouTube using the hashtag #FlyYourCdnFlag.

    Canadian Tire is encouraging consumers to post photos and videos on social networks such as Twitter, YouTube and Instagram using the #FlyYourCdnFlag hashtag.

  • Shopping at Ikea just got a lot sweeter

    As retailers continue to benefit from surging sales in the candy aisle, Ikea is expanding its grocery offerings with European sweets.

    The retailer announced it is venturing into the candy business by bringing over treats from Europe and installing in-store candy shops, which will offer Lördagsgodis "pick and mix sweets" at select stores across the country.

  • Tech Guest Viewpoint: Join the ‘Voice Revival’ at Retail

    For decades, buying and installing phone systems in retail stores has remained a mundane experience. Times have changed.

  • Overworked in America, who’s got time to shop?

    A new study by Staples shows that many Americans are burnt out and working more than ever thanks to the always on mentality of the connected economy. So why are we so happy?

    New research from the Staple Advantage business-to-business division of Staples looked at the work behaviors of 2,602 employees in the U.S. and Canada to create the inaugural Workplace Index. The key takeaway is that more than half of employees report feeling overworked and burnt out (53%), but the overwhelming majority (86%) are still happy at work and motivated to rise in their organization.

  • Birks Group Q1 loss grows

    Montreal - Birks Group Inc., which operates 47 luxury jewelry stores in Canada, Florida and Georgia, reported a growing net loss in first quarter 2015 despite improvements in net and same-store sales. Net loss totaled $8.63 million, up from $5.8 million the same period a year earlier.

    Although net sales rose 7% to $301.64 million from $281.16 million, increases in cost of sales, selling, general and administrative (SG&A) expenses, restructuring, debt extinguishment and asset impairment helped expand net loss. Same-store sales increased 16%.

  • Retailers Lead the Way in Energy Management Initiatives

    In December 2014, Ecova released the findings of its 2015 Energy and Sustainability Predictions survey to better understand what’s on the minds of those involved in energy and sustainability management.

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