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Sales & Marketing

  • Food Lion hits 1 million Facebook fans, provides meals

    Food Lion is feeling good about recently reaching the milestone of 1 million Facebook fans, and is sharing the positive vibes.

    In recognition of this social media achievement, Food Lion is donating 1 million meals to those in need. The meals will be donated to Feeding America in the form of a monetary donation (Feeding America provides an average of 11 meals for every dollar donated) and distributed evenly among 30 local Feeding America member food banks within the grocer's service area. The donation will span across its 10-state footprint.

  • Nordstrom to open second, smaller store in Manhattan

    Nordstrom isn't satisfied with just one location in the Big Apple.

  • Macy's and Etsy open a millennial magnet in Manhattan

    Macy's has partnered with one of the hottest online retailers to open a pop-up shop of handmade wares at its legendary store in Manhattan.

    A team of buyers from Macy's hand-selected more than 50 products from eight designers for the new Etsy Shop at Macy's in Herald Square. The assortment features stationery, jewelry and homewares, and also includes five unique items designed exclusively for Macy’s from Sol del Sur, Meera Lee Patel, and Modern Mud.

  • Rite Aid gives shoppers 5,000 reasons to use their loyalty card

    Rite Aid on Thursday announced a big push behind its unique loyalty card offering wellness+ with Plenti - beginning Jan. 31, Rite Aid is offering its wellness+ with Plenti members the opportunity to earn 5,000 Plenti points when they spend up to $200 on participating products in stores or online. During Rite Aid’s “Big Point Event,” which runs through Feb. 27, customers can make multiple visits and purchases to reach the reward thresholds to earn up to 5,000 Plenti points.

  • 'Disneyland of supermarkets' to open another N.Y. store

    Popular Northeast grocer Stew Leonard's is planning to open a 70,000-sq.-ft. store in Long Island this year.

    Construction on the new store will start this summer with an anticipated opening date of mid-2017, the company said. Earlier this month, Stew Leonard’s opened its first Long Island store in Farmingdale’s Airport Plaza on Route 110.

    The family-owned and operated grocery chain was founded as a dairy store in 1969 in Norwalk, Conn.

  • Shake Shack, Uber shake up rewards

    Shake Shack and Uber have digitally collaborated on customer experience with a little help from Visa Inc.

    In December 2015, New York-based, 66-unit Shake Shack and Uber utilized the new Visa Commerce Network to offer a cross-promotion. Built on the VisaNet electronic payment network and accessible through application programming interfaces (APIs), Visa Commerce Network works by connecting transactions between two merchants.

  • Study: What do online shoppers like to avoid?

    When it comes to e-commerce, the top driver is actually something the experience doesn’t offer.

    According to two surveys of online shoppers in the U.S. and Canada conducted by Bizrate Insights, a division of Connexity, in December 2015 and January 2016, a leading 55% of respondents cited the lack of crowds, traffic and hunting for parking as a top reason to buy online. Another 46% said shopping online takes less time than shopping in stores, while 46% also mentioned free shipping.

  • Tech Bytes: Three Factors that Doomed Google Glass with Consumers

    Google is finally shutting down efforts to promote Google Glass as a consumer device.

    Back in April 2015, Google said it would partner with Luxottica Group to create a more user-friendly version of the connected eyewear. This announcement followed Google’s decision to essentially putting Google Glass on hiatus in January 2015. However, consumers never took to Google Glass, and after releasing an initial flurry of apps, retailers never really did, either.

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