Social Media

Walgreens has named Sona Chawla, currently president of e-commerce, as president of digital and chief marketing officer. In this new role, Chawla will lead a newly created digital and marketing division, establishing an integrated digital, enterprise-wide marketing and customer loyalty and insights group to advance Walgreens “Well Experience” strategy.

The Limited will debut the Stylinity Style Stage, an omnichannel “selfie studio,” Thursday, Nov. 21 at its flagship store at Easton Town Center in Columbus, Ohio.

Sitting outside the store's dressing rooms, the Style Stage photographs the user wearing store apparel and tags that apparel allowing other shoppers to search for and buy those products online in a fully shoppable social commerce catalogue.  

Columbus, Ohio -- The Limited will debut the Stylinity Style Stage, an omni-channel “selfie studio,” on Thursday, Nov. 21 at its flagship store at Easton Town Center in Columbus, Ohio.

Sitting outside the store's dressing rooms, the Style Stage photographs the user wearing store apparel and tags that apparel allowing other shoppers to search for and buy those products online in a fully shoppable social commerce catalogue.  

Draper, Utah -- Online eyewear retailer glasses.com is launching its virtual try-on app for iPhone and iPod touch devices. The glasses.com virtual try-on app launched this past July for iPad.

Online eyewear retailer glasses.com is launching its virtual try-on app for iPhone and iPod touch devices. The glasses.com virtual try-on app launched this past July for iPad.

San Francisco -- Gap's new global marketing campaign, "Make Love,” includes print, outdoor, direct mail, social and cinema, as well as new digital content daily.

Red hot Pinterest is offering new functunality to third parties that will allow them to curate content and drive traffic to their sites, and major retailers such as Walmart, Target and Zappos are all over it.

North Plainfield, N.J. -- Forty-three percent of respondents to Levin Management’s annual pre-holiday retail sentiment survey believe that their holiday sales will peak prior to and during the Thanksgiving/Black Friday weekend sales period. In other notable results, 43.6% of respondents’ companies plan to open new stores in 2014 – a significant jump from 23% in last year’s pre-holiday poll and 35.9% the previous year.