Loyalty Marketing

Deerfield, Ill. – Walgreens posted gains in sales and earnings during its fiscal third quarter 2013, but still came in below the expectations of Wall Street analysts. Earnings rose 16% to $624 million from $537 million in the third quarter of fiscal 2012. However, excluding certain items, analysts had expected earnings of close to 30 cents a share higher for the quarter.

Wilmington, Del. – Reemarkit.com, a new e-commerce business that promotes itself as an “online garage sale,” is trying to reconfigure the booming business of consumers reselling used goods online. While such popular sites as eBay and Amazon allow individuals and businesses to resell used merchandise in exchange for a cut of the profits and/or listing fees, Reemarkit.com is technically free, but is employing a profit model more commonly seen in online video games.

CAMP HILL, Pa. — Rite Aid has appointed Ken Martindale as president and COO. Martindale is currently SVP and COO, as well as president of the Rite Aid Foundation. John Standley will continue as chairman and CEO.

Austin, Texas – Slightly more than half of consumers (51%) said they would be more likely to buy something in-store if they received a coupon on their mobile device for that store while nearby, according to a recent mobile commerce survey from RetailMeNot and The Omnibus Company. The survey of 1,067 U.S. residents age 18 and older conducted in April 2013 also revealed:

A new brand identity now adorns the GSI Commerce business eBay acquired two years ago for $2.4 billion.

By Shelley E. Kohan, [email protected]

Retail’s four walls are the most valuable marketing assets out there today. The brick-and-mortar stores that know how to optimize their physical locations for maximum productivity will be the ones who come out on top this year. Here are the top five trends that will distinguish the leaders from the laggards, and will define retail’s future for years to come:

1. The in-store experience

LONDON — U.S. retailers can look across the pond to Tesco for some digital inspiration. The retailer is launching a new tablet app that will allow shoppers to sign up for its Tesco Clubcard. 

Tesco is looking to recruit more customers to sign up for the retailer’s loyalty card and join the 17 million who already have it. 

The app, built by mobile marketing specialists Incentivated, is hosted on dedicated iPads located in specially created branded cases attached to the walls of stores.

Mountain View, Calif. – In a new report, “The Four Mobile Traps,” usability testing service firm UserTesting.com identifies four common mistakes retailers make when attempting to perform mobile commerce. Following is a brief summary of each “trap:”