Loyalty Marketing

In the 1990s, when the Internet and eCommerce created a tangible link between modes of shopping that had previously been isolated (stores and catalogs), retailers struggled with how to understand, measure, and connect with shoppers in multiple ways.

It was out of this confusion that the concept of “multichannel” was heralded as retail’s saving grace, and soon, retailers were all abuzz with cross-channel shoppers.

Fast-forward a few years and retailers began scratching their heads wondering why their “multichannel” initiatives hadn’t delivered the stunning ROI they were pro

Savvy retailers using technology to update look, feel of physical stores

What’s going to keep people coming back to physical store locations, as comfort levels with e-commerce rise every year? Savvy retailers are fighting technology with technology, refreshing the look and feel of their stores by integrating more gadgets, and using data in a more integrated way to inform strategy.

Technology is helping stores provide shoppers with a personalized experience.

Sephora is focusing on developing new strategies and technologies for omnichannel retailing with a new hub situated close to Silicon Velley.

Dhiraj Jain, business development head of retail products and IP for global IT services, consulting and business solutions organization Tata Consultancy Services (TCS), recently took some time to explain exactly how the POS is evolving into a full-fledged omnichannel commerce platform.

How has the role of the point of sale (POS) evolved over the years?

A traditional POS is no longer sufficient to fulfill demands of the modern retailer.

Kroger CEO Rodney McMullen declared 2014 an outstanding year and it is easy to see why after the nation’s leading supermarket operator again surpassed performance expectations.

By Steve Weber, nChannel

Shopping cart abandonment is a problem that costs retailers nearly $20 billion each year, according to a study by SurePayroll. If you’re putting effort into attracting customers and enticing them with products they’d like to buy, only to have them stop short of the finish line, you’re leaving money and opportunities for repeat business on the table.

Modesto, Calif. -- Lucky and Save Mart announced the launch of a rewards program driven by an integrated smartphone platform targeted to fit into the busy lifestyle of today’s shopper.

Named appropriately for each banner, Save Mart shoppers can start using the “Save Smart” program starting March 4 at stores throughout Sacramento, the Central Valley and Reno. “Lucky You” will launch in Bay Area Lucky stores on March 18.

Improved customer service programs and a better store experience helped regional grocery chain Weis Markets post a jump in same store sales for the fourth quarter.

The Sunbury, Pa.-based food retailer reported that its fourth quarter same store sales increased 3.5%, while its net sales increased 4% to $713.8 million. During the 13-week period ending Dec. 27, the company's earnings per share totaled 51 cents compared to 59 cents for the same period in 2013. The company's fourth quarter net income declined 11.6% to $13.9 million.