eCommerce

ShopAdvisor, is a mobile service that reminds consumers of the things they want to buy later on, has named Peter O’Kelly as chief data officer. He will lead the company’s efforts to turn its collection of intent and affinity shopping data into offerings for media providers, marketers and retailers.

Issaquah, Wash. -- Online meal planning service eMeals has debuted a new Costco Classic Family Plan that delivers 14 Costco-focused dinner menus to a customer’s smartphone or computer inbox every two weeks. Designed to take full advantage of Costco promotions and volume packaging, each installment includes family-friendly entree and side-dish recipes, plus a complete grocery list for all 14 days that is organized by Costco aisle for speedy shopping.

Dallas-Fort Worth, Texas — The Woodmont Company plans to break ground in February on a new building at its Streetsboro Commons development in Streetsboro, Ohio. The new building, located on a pad, is already about 80% pre-leased to three national tenants: Starbucks, Jimmy John’s and Midwest Mobility Services/AT&T dealer.

Edison, N.J. -- Dotcom Distribution, a provider of fulfillment and logistics solutions, is adding a photography and creative services branch, Dotcom Photo Studio. The studio produces e-commerce imagery for retail brands, including lingerie retailer Adore Me.

Crest has launched Be, a new line of toothpastes that features three new flavors: Mint Chocolate Trek, Vanilla Mint Spark and Lime Spearmint Zest.

Goleta, Calif. – Deckers Outdoor Corporation has created three new senior management positions Dave Powers, currently president, global direct-to-consumer (DTC), has been promoted to president of omni-channel, reporting to the CEO.
In addition to continuing to oversee Deckers' domestic DTC operations, he will also oversee all wholesale, distributor, retail and e-commerce channels in Deckers' international regions. Deckers also promoted Constance X. Rishwain, president, UGG Australia to the additional role of group president fashion & lifestyle brands

By Rodney Mason, CMO, Parago

When the 2013 holiday shopping season ended, it resulted in sluggish results for U.S. retailers.  Price-match policies worked to fend off some showrooming, but these discounts also ate up margins at a very unhealthy rate.

A recent national shopper behavior study by Parago found that:

• The majority of smartphone owners showroom and regularly make purchases on their phones while in-store;

Colorado Springs, Colo. -- Accellos, Inc. has released multiple updates to Mile.com, a website dedicated the transportation industry and Prophesy Transportation Solutions. The new website features enhanced content including industry white papers, case studies and videos.

In addition, the new site includes the free commercial mileage tool, Prophesy webMiler.