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Direct To Consumer (DTC)

  • New Amazon rival launches

    Hoboken, N.J. – A new rival to Amazon.com has officially taken flight. Jet.com, a membership-based e-commerce platform that promises to beat Amazon Prime prices using “profit-free pricing,” launched as of July 21.

    Jet says it sells millions of items, in sizes ranging from small to bulk. The site is specifically designed to compete with the Amazon Prime paid loyalty service, charging $49.99 for an annual membership fee (although it is currently offering an introductory free three-month trial).

  • TigerDirect hosts ultimate geek contest

    TigerDirect is encouraging consumers to unleash their inner geek with 18th annual PC Race.

    The retailer has partnered with Intel to host the competition, which is set to kick off at QuakeCon 2015 in Dallas from July 23 to July 26. The first contestant to assemble and boot their high performance PCs in each regional race will win an all expenses paid trip to Miami to compete in the National Finals on Nov. 6 during Tech Bash.

  • Wolverine Worldwide to close 120 stores as profit dips 8.7%

    Wolverine Worldwide reported profit declines for the second quarter as the retailer shaved the number of stores it plans to close to 120.

  • Jet rolling on $20 billion runway

    Boasting a proprietary dynamic pricing algorithm, the new online shopping club Jet.com officially launched on July 21 with plans to reach a lofty sales milestone faster than other retailer.

  • Report: eBay makes acquisition after PayPal split

    San Jose, Calif. – eBay Inc. is not wasting any time in moving on now that its long-anticipated split with PayPal Inc. is official. According to MarketWatch, eBay has acquired online consignment apparel retailer Twice, and will not maintain the Twice brand.

  • Amazon competitor prepares for Tuesday takeoff

    Hoboken, N.J. – The countdown is on for the latest competitor to Amazon.com to take off. Jet.com, which hopes to compete with the Amazon Prime membership service using “profit-free” pricing, has an online clock on its homepage counting down to launch at 6 a.m. ET on Tuesday, July 21.

  • Taylor Swift picks Chinese e-commerce partner – it’s not Alibaba

    Beijing – Pop star Taylor Swift has selected a Chinese e-commerce partner – and it isn’t Alibaba. Chinese e-commerce platform JD.com will be the first authorized seller of Taylor Swift merchandise in China.

    The new JD.com store will be the official online source of Taylor Swift items, including a new fashion line the music superstar designed specifically for the Chinese market.

  • Taylor Swift goes with JD.com in China

    In the e-commerce fight between China's Alibaba and JD.com, Taylor Swift has declared a winner.

    The pop superstar announced that JD.com will be the official online source of Taylor Swift items in China, including a new fashion line the music superstar designed specifically for the Chinese market. 

  • Skechers gets omnichannel with Twinkle Toes

    Skechers is teaming up with a U.S. toymaker to execute an omnichannel launch of a new line of dolls based on the retailer's most popular character.

    The initial launch of the Twinkle Toes line includes four unique dolls that stand 6.5-inches in height dressed in colorful, fashion-forward outfits and light-up Skechers Twinkle Toes shoes that complement their bright personalities.

  • Report: Facebook testing digital stores

    Menlo Park, Calif. – Facebook is increasing its buy-in for the high-stakes poker game of social commerce.

    According to BuzzFeed, Facebook has begun piloting online storefronts located within the pages of a number of retailers.

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